{"id":10864,"date":"2019-02-01T11:59:33","date_gmt":"2019-02-01T02:59:33","guid":{"rendered":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=10864"},"modified":"2024-10-24T14:34:06","modified_gmt":"2024-10-24T05:34:06","slug":"%e3%83%a1%e3%83%bc%e3%83%ab%e3%82%92%e4%bd%bf%e3%81%a3%e3%81%9f%e3%83%aa%e3%83%86%e3%83%b3%e3%82%b7%e3%83%a7%e3%83%b3%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%81%ae%e5%a7%8b","status":"publish","type":"post","link":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=10864","title":{"rendered":"\u30e1\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u59cb\u3081\u65b9"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2019\/01\/80928226_S.jpg\" alt=\"\u30e1\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u59cb\u3081\u65b9\" width=\"100%\" class=\"aligncenter size-full wp-image-10865\" srcset=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2019\/01\/80928226_S.jpg 450w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2019\/01\/80928226_S-225x150.jpg 225w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2019\/01\/80928226_S-300x200.jpg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n<blockquote><p>\u3053\u306e\u8a18\u4e8b\u306f What is Retention Marketing? And How to Use it in Your Email Program \u306e\u6284\u8a33\u3067\u3059\u3002<\/p><\/blockquote>\n<p>\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u306b\u304a\u3044\u3066\u6700\u3082\u512a\u5148\u5ea6\u304c\u9ad8\u3044\u5834\u5408\u304c\u591a\u3044\u3067\u3057\u3087\u3046\u3002\u3057\u304b\u3057\u3001\u30ea\u30fc\u30c9\u306e\u7372\u5f97\u306f\u6700\u7d42\u7684\u306a\u76ee\u7684\u3067\u306f\u306a\u304f\u3001\u30b9\u30bf\u30fc\u30c8\u5730\u70b9\u306b\u3059\u304e\u307e\u305b\u3093\u3002<\/p>\n<p>\u9069\u5207\u306a\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u3001\u30ea\u30fc\u30c9\u3084\u30d7\u30ed\u30b9\u30da\u30af\u30c8\u306e\u8208\u5473\u3084\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u6301\u7d9a\u3055\u305b\u3001\u3072\u3044\u3066\u306f\u88fd\u54c1\u306e\u8cfc\u5165\u3084\u6709\u6599\u30d7\u30e9\u30f3\u306e\u5229\u7528\u3068\u3044\u3063\u305f\u5229\u76ca\u306b\u3064\u306a\u3052\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u306f\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6210\u529f\u306e\u9375\u3092\u63e1\u308b\u91cd\u8981\u306a\u30c4\u30fc\u30eb\u3067\u3059\u3002\u672c\u8a18\u4e8b\u3067\u306f\u3001\u30e1\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u5c0e\u5165\u3059\u308b\u306b\u3042\u305f\u308a\u62bc\u3055\u3048\u3066\u304a\u304d\u305f\u3044\u30dd\u30a4\u30f3\u30c8\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002\u305c\u3072\u3001\u6226\u7565\u306b\u53d6\u308a\u5165\u308c\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f<\/h3>\n<p>\u65e2\u5b58\u9867\u5ba2\u3068\u826f\u597d\u306a\u95a2\u4fc2\u3092\u7dad\u6301\u3059\u308b\u305f\u3081\u306e\u65bd\u7b56\u3084\u6226\u7565\u306b\u52a0\u3048\u3001\u9867\u5ba2\u306b\u306a\u308b\u53ef\u80fd\u6027\u304c\u3042\u308b\u30ea\u30fc\u30c9\u306e\u7dad\u6301\u3068\u80b2\u6210\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u884c\u52d5\u3084\u6226\u7565\u3082\u542b\u307e\u308c\u307e\u3059\u3002e\u30b3\u30de\u30fc\u30b9\u696d\u754c\u3067\u306f\u3088\u304f\u6d3b\u7528\u3055\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u696d\u754c\u306b\u95a2\u4fc2\u306a\u304f\u6d3b\u7528\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u624b\u6cd5\u3067\u3059\u3002<\/p>\n<p>\u5177\u4f53\u7684\u306a\u6226\u7565\u306e\u4e00\u4f8b\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<ul>\n<li>\u30b5\u30fc\u30d3\u30b9\u306e\u5229\u7528\u65b9\u6cd5\u306a\u3069\u3092\u8a18\u8f09\u3057\u305f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=9653\" rel=\"noopener\" target=\"_blank\">\u30a6\u30a7\u30eb\u30ab\u30e0\u30e1\u30fc\u30eb<\/a>\u3092\u914d\u4fe1\u3057\u3001\u5229\u7528\u3092\u30b5\u30dd\u30fc\u30c8\u3059\u308b<\/li>\n<li>\u58f2\u4e0a\u8ca2\u732e\u5ea6\u306e\u9ad8\u3044\u9867\u5ba2\u3084\u305a\u3063\u3068\u4f7f\u3044\u7d9a\u3051\u3066\u3044\u308b\u9867\u5ba2\u306b\u3001\u7279\u5225\u306a\u30d7\u30e9\u30f3\u3084\u30af\u30fc\u30dd\u30f3\u3092\u63d0\u4f9b\u3059\u308b<\/li>\n<li>\u9867\u5ba2\u306b\u3068\u3063\u3066\u5f79\u306b\u7acb\u3064\u30b3\u30f3\u30c6\u30f3\u30c4\u3068\u8ca9\u58f2\u4fc3\u9032\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u7d44\u307f\u5408\u308f\u305b\u305f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=7476\" rel=\"noopener\" target=\"_blank\">\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc<\/a>\u3092\u3001\u30bf\u30a4\u30e0\u30ea\u30fc\u306b\u3001\u3042\u308b\u3044\u306f\u5b9a\u671f\u7684\u306b\u914d\u4fe1\u3059\u308b<\/li>\n<li>\u30e1\u30fc\u30eb\u3078\u306e\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u4f4e\u3044\u9867\u5ba2\u306b\u306f\u518d\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u3057\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=8081\" rel=\"noopener\" target=\"_blank\">Preference Cente<\/a>r\u3067\u30e1\u30fc\u30eb\u306e\u983b\u5ea6\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8abf\u6574\u3057\u3066\u3082\u3089\u3046<\/li>\n<\/ul>\n<p>\u4e0a\u8a18\u306e\u4f8b\u3067\u306f\u3001\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c4\u30fc\u30eb\u306f\u5168\u3066\u300c\u30e1\u30fc\u30eb\u300d\u3067\u3059\u3002\u30e1\u30fc\u30eb\u306f\u78ba\u8a8d\u3057\u3084\u3059\u304f\u99b4\u67d3\u307f\u3082\u6df1\u3044\u30c4\u30fc\u30eb\u3067\u3001\u3055\u3089\u306b\u306f<a href=\"https:\/\/go.sendgrid.com\/The_Future_of_Digital_Communication.html\" rel=\"noopener\" target=\"_blank\">\u30b5\u30fc\u30d3\u30b9\u3084\u4f01\u696d\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30c1\u30e3\u30cd\u30eb\u3068\u3057\u3066\u30e1\u30fc\u30eb\u3092\u671b\u3080\u9867\u5ba2\u3082\u591a\u304f\u3044\u307e\u3059<\/a>\u3002\u305d\u306e\u305f\u3081\u3001\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u306f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u6d3b\u7528\u304c\u6700\u3082\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n<h3>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u59cb\u3081\u65b9<\/h3>\n<p>\u306f\u3058\u3081\u304b\u3089\u5168\u529b\u3067\u53d6\u308a\u7d44\u3080\u5fc5\u8981\u3082\u3001\u5168\u3066\u306e\u65bd\u7b56\u3092\u5b9f\u65bd\u3059\u308b\u5fc5\u8981\u3082\u3042\u308a\u307e\u305b\u3093\u3002\u307e\u305a\u306f1\u3064\u3060\u3051\u65bd\u7b56\u3092\u5b9f\u65bd\u3057\u3001\u52b9\u679c\u3092\u6e2c\u5b9a\u3057\u3066\u304b\u3089\u4ed6\u306e\u65bd\u7b56\u3092\u9032\u3081\u308b\u65b9\u6cd5\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002\u5177\u4f53\u7684\u306b\u306f\u3001\u4ee5\u4e0b\u306e\u9805\u76ee\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<h5>\u914d\u4fe1\u30b9\u30b1\u30b8\u30e5\u30fc\u30eb\u3092\u7acb\u3066\u308b<\/h5>\n<p>\u5341\u5206\u306a\u6642\u9593\u3092\u304b\u3051\u3066\u3001\u4eca\u5f8c\u3069\u306e\u3088\u3046\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u304b\u8003\u3048\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3088\u3046\u306b\u3001\u9577\u671f\u7684\u306a\u8a08\u753b\u3092\u7acb\u3066\u3066\u304a\u304f\u3053\u3068\u3092\u304a\u52e7\u3081\u3057\u307e\u3059\u3002\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u914d\u4fe1\u5c65\u6b74\u3092\u8ffd\u3046\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3057\u3001\u914d\u4fe1\u76f4\u524d\u306b\u614c\u3066\u3066\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u3082\u306a\u304f\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30ab\u30ec\u30f3\u30c0\u30fc\u306f\u624b\u8efd\u306b\u5171\u6709\u3067\u304d\u308bGoogle\u30ab\u30ec\u30f3\u30c0\u30fc\u306e\u3088\u3046\u306a\u3082\u306e\u3067\u3082\u3044\u3044\u3067\u3059\u3057\u3001\u793e\u5185\u3067\u5c0e\u5165\u3057\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u306e\u3082\u306e\u3067\u3082\u69cb\u3044\u307e\u305b\u3093\u3002\u914d\u4fe1\u4e88\u5b9a\u3092\u6bce\u9031\u66f4\u65b0\u3057\u3001\u305d\u308c\u306b\u5fdc\u3058\u3066\u8a08\u753b\u3092\u7acb\u3066\u307e\u3057\u3087\u3046\u3002<\/p>\n<h5>\u95a2\u9023\u6027\u304c\u9ad8\u304f\u6709\u76ca\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3067\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u7372\u5f97\u3059\u308b<\/h5>\n<p>\u4e00\u5ea6\u30aa\u30d7\u30c8\u30a4\u30f3\u304c\u53d6\u308c\u3066\u5b9b\u5148\u30ea\u30b9\u30c8\u306b\u8ffd\u52a0\u3057\u305f\u308a\u3001\u9867\u5ba2\u306b\u306a\u3063\u305f\u308a\u3057\u305f\u4eba\u306b\u5bfe\u3057\u3001\u7d99\u7d9a\u7684\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3057\u3066\u30e6\u30fc\u30b6\u4f53\u9a13\u3092\u5411\u4e0a\u3055\u305b\u308b\u3053\u3068\u306f\u5927\u5207\u3067\u3059\u3002<br \/>\n\u4f8b\u3048\u3070\u3001\u4f1a\u54e1\u767b\u9332\u5f8c\u306e\u6570\u9031\u9593\u306b\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u306b\u3042\u305f\u3063\u3066\u5f79\u7acb\u3064\u60c5\u5831\u3084\u30d6\u30ed\u30b0\u8a18\u4e8b\u3092\u9001\u308a\u3001\u30b9\u30c8\u30ec\u30b9\u306a\u304f\u30b5\u30fc\u30d3\u30b9\u3078\u306e\u7406\u89e3\u3092\u6df1\u3081\u3066\u3082\u3089\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u3082\u3057\u304f\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3092\u6d3b\u7528\u3059\u308b\u3001\u30d6\u30ed\u30b0\u306e\u65b0\u898f\u6295\u7a3f\u3092\u914d\u4fe1\u3059\u308b\u3068\u3044\u3046\u65b9\u6cd5\u3082\u3042\u308a\u307e\u3059\u3002\u3069\u306e\u6226\u7565\u3092\u9078\u3076\u304b\u306f\u3001\u6301\u3063\u3066\u3044\u308b\u30ea\u30bd\u30fc\u30b9\u306b\u5927\u304d\u304f\u4f9d\u5b58\u3057\u307e\u3059\u3002<br \/>\n\u4f55\u3088\u308a\u3082\u3001\u914d\u4fe1\u983b\u5ea6\u304c\u5897\u3048\u308b\u306b\u3064\u308c\u3066\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=7570\" rel=\"noopener\" target=\"_blank\">\u3069\u3093\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u914d\u4fe1\u3059\u308b\u304b<\/a>\u304c\u3088\u308a\u91cd\u8981\u306b\u306a\u308b\u3053\u3068\u3092\u5fd8\u308c\u306a\u3044\u3067\u304f\u3060\u3055\u3044\u3002<\/p>\n<p class=\"emphasis\">\u300c\u30e1\u30fc\u30eb\u3092\u914d\u4fe1\u3059\u308b\u3053\u3068\u300d\u81ea\u4f53\u304c\u76ee\u7684\u306b\u306a\u3089\u306a\u3044\u3088\u3046\u6ce8\u610f\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u983b\u7e41\u306b\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3057\u305f\u308a\u91cd\u8907\u3057\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u9001\u4fe1\u3057\u305f\u308a\u3059\u308b\u3088\u308a\u3082\u3001\u5f79\u306b\u7acb\u3064\u60c5\u5831\u3092\u8a18\u8f09\u3057\u305f\u30e1\u30fc\u30eb\u3092\u5c11\u91cf\u914d\u4fe1\u3059\u308b\u307b\u3046\u304c\u559c\u3070\u308c\u307e\u3059\u3002<\/p>\n<h5>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u3057\u3001\u5fae\u8abf\u6574\u3092\u3057\u7d9a\u3051\u308b<\/h5>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30e1\u30fc\u30eb\u914d\u4fe1\u304c\u5897\u3048\u3001\u5b9b\u5148\u30ea\u30b9\u30c8\u304c\u5897\u3048\u3066\u304d\u305f\u3089\u3001\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u6ce8\u76ee\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002\u30ea\u30b9\u30c8\u306e\u4e2d\u3067\u6700\u3082\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u9ad8\u3044\u30bb\u30b0\u30e1\u30f3\u30c8\u3092\u4f5c\u6210\u3057\u3001\u8ffd\u52a0\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u8ca9\u4fc3\u76ee\u7684\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u914d\u4fe1\u3057\u3066\u3082\u3063\u3068\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u3066\u3082\u3089\u3044\u307e\u3057\u3087\u3046\u3002\uff08\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306b\u95a2\u3059\u308b\u6307\u6a19\u306e\u30c1\u30a7\u30c3\u30af\u306f\u5fd8\u308c\u305a\u306b\uff09<\/p>\n<p>\u30bb\u30b0\u30e1\u30f3\u30c6\u30fc\u30b7\u30e7\u30f3\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001<a href=\"https:\/\/sendgrid.com\/resource\/email-segmentation-guide\/\" rel=\"noopener\" target=\"_blank\">SendGrid\u2019s Segmentation Strategies<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h5>\u5f15\u304d\u969b\u304c\u809d\u5fc3\u3002\u307e\u305a\u306f\u518d\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u3059\u308b<\/h5>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306f\u30ea\u30fc\u30c9\u3084\u9867\u5ba2\u3068\u306e\u95a2\u4fc2\u6027\u3092\u5f37\u3081\u308b\u624b\u6cd5\u3067\u3059\u304c\u3001\u30e1\u30fc\u30eb\u3078\u306e\u53cd\u5fdc\u304c\u306a\u304f\u306a\u308b\u4eba\u306f\u5fc5\u305a\u3044\u307e\u3059\u3002\u30e1\u30fc\u30eb\u3092\u898b\u308b\u6642\u9593\u304c\u306a\u304b\u3063\u305f\u308a\u3001\u958b\u5c01\u3059\u308b\u307b\u3069\u306e\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u4eba\u3067\u3059\u3002\u53cd\u5fdc\u304c\u306a\u304f\u306a\u3063\u305f\u3089\u3001\u914d\u4fe1\u3092\u3084\u3081\u307e\u3057\u3087\u3046\u3002\u305f\u3060\u3057\u3001\u3053\u308c\u306f\u6700\u5f8c\u306e\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u3059\u308b\u30c1\u30e3\u30f3\u30b9\u3067\u3082\u3042\u308a\u307e\u3059\u3002<br \/>\n<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=9089\" rel=\"noopener\" target=\"_blank\">\u518d\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30ad\u30e3\u30f3\u30da\u30fc\u30f3<\/a>\u3092\u914d\u4fe1\u3057\u3066\u3001\u8208\u5473\u306f\u3042\u308b\u306e\u306b\u958b\u5c01\u3059\u308b\u6642\u9593\u306e\u306a\u3044\u4eba\u3092\u6551\u6e08\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u3055\u3044\u3054\u306b<\/h3>\n<p>\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3092\u52b9\u679c\u7684\u306b\u5b9f\u65bd\u3059\u308b\u305f\u3081\u306b\u3001\u904e\u5ea6\u306b\u8907\u96d1\u306b\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u5358\u7d14\u306a\u3053\u3068\u304b\u3089\u59cb\u3081\u3066\u7d50\u679c\u3092\u6e2c\u5b9a\u3057\u3001\u65bd\u7b56\u306e\u6539\u5584\u3092\u91cd\u306d\u308c\u3070\u3001\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3068\u30ea\u30c6\u30f3\u30b7\u30e7\u30f3\u306e\u5897\u52a0\u304c\u671f\u5f85\u3067\u304d\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305a\u306f\u3001\u672c\u8a18\u4e8b\u3067\u7d39\u4ecb\u3057\u305f\u3053\u3068\u304b\u3089\u59cb\u3081\u3066\u307f\u307e\u3057\u3087\u3046\u3002<\/p>\n<ul>\n<li>\u5168\u3066\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u8a18\u8f09\u3057\u305f\u30ab\u30ec\u30f3\u30c0\u30fc\u3092\u4f5c\u6210\u3059\u308b<\/li>\n<li>\u6700\u3082\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u306e\u9ad8\u3044\u4eba\u9054\u306b\u7279\u5225\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u3059\u308b\u306a\u3069\u3001\u5c0f\u3055\u306a\u3053\u3068\u304b\u3089\u59cb\u3081\u308b<\/li>\n<li>\u518d\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u8cfc\u8aad\u3092\u7533\u3057\u8fbc\u307e\u306a\u304b\u3063\u305f\u4eba\u306f\u3001\u30ea\u30b9\u30c8\u304b\u3089\u524a\u9664\u3059\u308b<\/li>\n<\/ul>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001<a href=\"https:\/\/sendgrid.com\/resource\/2018-email-marketing-guide-a-z\/\" rel=\"noopener\" target=\"_blank\">SendGrid\u2019s 2018 A-Z Email Marketing<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u306f What is Retention Marketing? And How to Use it in Your Email Program \u306e\u6284\u8a33\u3067\u3059\u3002 \u30ea\u30fc\u30c9\u306e\u7372\u5f97\u306f\u3001\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30c1\u30fc\u30e0\u306b\u304a\u3044\u3066\u6700\u3082\u512a\u5148\u5ea6\u304c <a class=\"read-more\" href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=10864\">&#8230;\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":2,"featured_media":10865,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[15],"tags":[],"class_list":["post-10864","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-marketing"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/10864","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=10864"}],"version-history":[{"count":9,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/10864\/revisions"}],"predecessor-version":[{"id":18464,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/10864\/revisions\/18464"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/media\/10865"}],"wp:attachment":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=10864"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=10864"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=10864"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}