{"id":12483,"date":"2020-04-14T14:58:10","date_gmt":"2020-04-14T05:58:10","guid":{"rendered":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=12483"},"modified":"2026-03-24T10:34:18","modified_gmt":"2026-03-24T01:34:18","slug":"%e9%96%8b%e5%b0%81%e7%8e%87%e3%81%a8%e3%82%af%e3%83%aa%e3%83%83%e3%82%af%e7%8e%87%e3%81%ab%e5%ae%9f%e9%9a%9b%e3%81%ab%e5%bd%b1%e9%9f%bf%e3%81%99%e3%82%8b%e3%81%ae%e3%81%af%e4%bd%95%e3%81%8b%ef%bc%9f","status":"publish","type":"post","link":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=12483","title":{"rendered":"\u958b\u5c01\u7387\u3068\u30af\u30ea\u30c3\u30af\u7387\u306b\u5b9f\u969b\u306b\u5f71\u97ff\u3059\u308b\u306e\u306f\u4f55\u304b\uff1f"},"content":{"rendered":"<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-12484\" src=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2020\/04\/52339014_s.jpg\" alt=\"\u958b\u5c01\u7387\u3068\u30af\u30ea\u30c3\u30af\u7387\u306b\u5b9f\u969b\u306b\u5f71\u97ff\u3059\u308b\u306e\u306f\u4f55\u304b\uff1f\" width=\"100%\" srcset=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2020\/04\/52339014_s.jpg 856w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2020\/04\/52339014_s-300x196.jpg 300w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2020\/04\/52339014_s-768x502.jpg 768w\" sizes=\"(max-width: 856px) 100vw, 856px\" \/><\/p>\n<blockquote><p>\u3053\u306e\u8a18\u4e8b\u306f <a href=\"https:\/\/sendgrid.com\/en-us\/blog\/what-actually-influences-email-opens-and-clicks\" target=\"_blank\" rel=\"noopener\">What Actually Influences Email Opens and Clicks?<\/a> \u306e\u6284\u8a33\u3067\u3059\u3002<\/p><\/blockquote>\n<p>\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u6642\u9593\u5e2f\u306f\uff1f\u7406\u60f3\u7684\u306a\u4ef6\u540d\u306e\u9577\u3055\u306f\uff1f\u958b\u5c01\u3057\u3066\u3082\u3089\u3046\u9b54\u6cd5\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\uff1f\u30e1\u30fc\u30eb\u9001\u4fe1\u8005\u306f\u3001\u4f55\u5e74\u3082\u306e\u9593\u3053\u308c\u3089\u306e\u554f\u984c\u306b\u60a9\u307e\u3055\u308c\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u672c\u6587\u306e\u3069\u3053\u306b\u30ea\u30f3\u30af\u3092\u8cbc\u308b\u304b\u3001\u9001\u4fe1\u8005\u3092\u8ab0\u306b\u3059\u3079\u304d\u304b\u3001\u30dc\u30bf\u30f3\u306f\u4f55\u8272\u306b\u3059\u308b\u304b\u306a\u3069\u30b3\u30f3\u30c6\u30f3\u30c4\u3084\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3067\u60a9\u307f\u3001\u4f55\u6642\u9593\u3082\u8cbb\u3084\u3057\u3066\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002\u3057\u304b\u3057\u3001\u305d\u308c\u3089\u3092\u89e3\u6c7a\u3057\u3066\u3082\u7d50\u679c\u306f\u305d\u308c\u307e\u3067\u306e\u30e1\u30fc\u30eb\u3068\u4f59\u308a\u5909\u308f\u3089\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u3067\u306f\u3001\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u30af\u30ea\u30c3\u30af\u3057\u3066\u3082\u3089\u3046\u305f\u3081\u306b\u672c\u5f53\u306b\u91cd\u8981\u306a\u8981\u7d20\u306f\u4f55\u3067\u3057\u3087\u3046\u304b\uff1f\u53d7\u4fe1\u8005\u306f\u5b9f\u969b\u4f55\u3092\u6c17\u306b\u3057\u3066\u3044\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<p>\u79c1\u305f\u3061\u306f\u305d\u308c\u3092\u77e5\u308b\u305f\u3081\u306b\u3001\u30e1\u30fc\u30eb\u3092\u53d7\u4fe1\u3059\u308b\u7acb\u5834\u306e\u4eba\u3005\u306b\u8abf\u67fb\u3092\u884c\u3044\u300c<a href=\"https:\/\/sendgrid.com\/en-us\/marketing\/2019-benchmark-study\" target=\"_blank\" rel=\"noopener\">2019 Email Benchmark and Engagement Study<\/a>\u300d\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u958b\u304f\u304b\u7121\u8996\u3059\u308b\u304b\u306e\u5224\u65ad\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u3092\u3001\u30e9\u30f3\u30af\u4ed8\u3051\u3057\u3066\u3082\u3089\u3063\u305f\u306e\u3067\u3059\u3002\u7d50\u679c\u306f\u3001\u3042\u306a\u305f\u304c\u671f\u5f85\u3057\u3066\u3044\u308b\u3082\u306e\u3068\u306f\u7570\u306a\u3063\u3066\u3044\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<h3>\u958b\u5c01\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\uff08\u3082\u3057\u304f\u306f\u4e0e\u3048\u306a\u3044\uff09\u8981\u56e0<\/h3>\n<h4>\u5dee\u51fa\u4eba<\/h4>\n<p>\u958b\u5c01\u306b\u6700\u3082\u5927\u304d\u306a\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u56e0\u306f\u3001\u5dee\u51fa\u4eba\u3067\u3059\u3002\u5f53\u793e\u306e\u8abf\u67fb\u306b\u3088\u308b\u3068\u3001\u56de\u7b54\u8005\u306e53\uff05\u304c\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3059\u308b\u304b\u3069\u3046\u304b\u306e\u5224\u65ad\u306b\u5f37\u3044\u5f71\u97ff\u304c\u3042\u308b\u3068\u7b54\u3048\u307e\u3057\u305f\u3002<\/p>\n<p class=\"emphasis\">\u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u304b\u3089\u306e\u9023\u7d61\u3092\u597d\u307e\u3057\u304f\u601d\u3063\u3066\u3044\u308b\u5834\u5408\u306f\u3001\u30e1\u30fc\u30eb\u3092\u958b\u3044\u3066\u304f\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u3042\u306a\u305f\u304b\u3089\u306e\u30e1\u30fc\u30eb\u3092\u53d7\u3051\u53d6\u308a\u305f\u304f\u306a\u3044\u3068\u601d\u3063\u3066\u3044\u305f\u308a\u3001\u306a\u305c\u81ea\u5206\u306b\u30e1\u30fc\u30eb\u304c\u5c4a\u3044\u3066\u3044\u308b\u304b\u5206\u304b\u3089\u306a\u304b\u3063\u305f\u308a\u3059\u308b\u3068\u3001\u8208\u5473\u3092\u6301\u3064\u53ef\u80fd\u6027\u306f\u3068\u3066\u3082\u4f4e\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u3068\u3066\u3082\u30b7\u30f3\u30d7\u30eb\u306a\u3053\u3068\u306a\u306e\u3067\u3059\u3002\u958b\u5c01\u7387\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u4e00\u756a\u306e\u8981\u56e0\u306f\u3001\u53d7\u4fe1\u8005\u304c\u3042\u306a\u305f\u306e\u4f01\u696d\u3084\u30b5\u30fc\u30d3\u30b9\u306b\u89aa\u3057\u307f\u3092\u611f\u3058\u3066\u3044\u308b\u304b\u3069\u3046\u304b\u3067\u3059\u3002<\/p>\n<p>\u53d7\u4fe1\u8005\u3068\u306e\u95a2\u4fc2\u304c\u826f\u597d\u3067\u3042\u308c\u3070\u3001\u304a\u305d\u3089\u304f\u958b\u5c01\u7387\u306f\u9ad8\u304f\u306a\u308b\u3067\u3057\u3087\u3046\u3002\u3067\u306f\u3001\u3069\u3046\u3084\u3063\u3066\u3044\u3044\u95a2\u4fc2\u3092\u7bc9\u3051\u3070\u3044\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<ul>\n<li>\u53d7\u4fe1\u8005\u304c\u53d7\u3051\u53d6\u308a\u305f\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u9001\u308b<\/li>\n<li>\u660e\u78ba\u306a\u540c\u610f\u3092\u5f97\u3066\u30aa\u30d7\u30c8\u30a4\u30f3\u3057\u3066\u3082\u3089\u3046<\/li>\n<li>\u540c\u610f\u3092\u5f97\u305f\u7a2e\u985e\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u307f\u3092\u914d\u4fe1\u3059\u308b<\/li>\n<li>\u5927\u91cf\u306e\u30e1\u30fc\u30eb\u3092\u9001\u308a\u3064\u3051\u306a\u3044<\/li>\n<\/ul>\n<h4>\u30b3\u30f3\u30c6\u30f3\u30c4<\/h4>\n<p>\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u5dee\u51fa\u4eba\u306e\u6b21\u306b\u958b\u5c01\u7387\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\u8981\u7d20\u3067\u3059\u3002\u9a5a\u304f\u3053\u3068\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u30e1\u30fc\u30eb\u306e\u5fc3\u81d3\u3067\u3042\u308a\u3001\u9b42\u3067\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3001\u77ed\u304f\u3066\u5206\u304b\u308a\u3084\u3059\u3044\u3082\u306e\u304c\u30d9\u30b9\u30c8\u3067\u3059\u3002<\/p>\n<p>\u91cd\u8981\u3060\u304b\u3089\u3068\u3044\u3063\u3066\u3001\u305f\u304f\u3055\u3093\u8a70\u3081\u8fbc\u3081\u3070\u3044\u3044\u3068\u3044\u3046\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3080\u3057\u308d\u9006\u3067\u3001\u53d7\u4fe1\u8005\u306e55\uff05\u306f\u672c\u6587\u306f\u6570\u884c\u3060\u3051\u3067\u3044\u3044\u3068\u56de\u7b54\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u9577\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u306e\u4e2d\u304b\u3089\u4fa1\u5024\u3042\u308b\u60c5\u5831\u3092\u9078\u3073\u51fa\u3059\u305f\u3081\u306b\u6642\u9593\u3092\u304b\u3051\u305f\u304f\u306f\u3042\u308a\u307e\u305b\u3093\u3002\u3059\u3050\u306b\u7406\u89e3\u3067\u304d\u308b\u3088\u3046\u3001\u7d76\u5bfe\u306b\u5fc5\u8981\u4ee5\u4e0a\u306b\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u8a70\u3081\u8fbc\u307e\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>\u4ef6\u540d<\/h4>\n<p>\u4ef6\u540d\u306f\u91cd\u8981\u3067\u3059\u304c\u3001\u3042\u306a\u305f\u304c\u8003\u3048\u3066\u3044\u308b\u307b\u3069\u3067\u306f\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u79c1\u305f\u3061\u306e\u8abf\u67fb\u3067\u306f\u3001\u4ef6\u540d\u306f\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3059\u308b\u304b\u3069\u3046\u304b\u306b37\uff05\u306e\u4eba\u304c\u5f37\u3044\u5f71\u97ff\u304c\u3042\u308b\u3068\u7b54\u3048\u300117\uff05\u306f\u5f71\u97ff\u304c\u3042\u308b\u304b\u5206\u304b\u3089\u306a\u3044\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b10\uff05\u306e\u4eba\u306f\u305d\u308c\u307b\u3069\u5f71\u97ff\u3057\u306a\u3044\u3001\u3082\u3057\u304f\u306f\u5168\u304f\u5f71\u97ff\u3057\u306a\u3044\u3068\u7b54\u3048\u307e\u3057\u305f\u3002<\/p>\n<p>\u591a\u304f\u306e\u9001\u4fe1\u8005\u306f\u4ef6\u540d\u3092A\/B\u30c6\u30b9\u30c8\u306e\u5bfe\u8c61\u306b\u3057\u3001\u958b\u5c01\u7387\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u306f\u3069\u3093\u306a\u30ad\u30fc\u30ef\u30fc\u30c9\u3092\u4f7f\u3046\u3079\u304d\u304b\uff08\u4f7f\u308f\u306a\u3044\u3079\u304d\u304b\uff09\u719f\u616e\u3092\u91cd\u306d\u308b\u305f\u3081\u3001\u3053\u306e\u7d50\u679c\u306f\u610f\u5916\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u4ef6\u540d\u3092\u5fae\u8abf\u6574\u3057\u3066\u3082\u958b\u5c01\u7387\u306e\u4f4e\u3055\u306f\u6539\u5584\u3057\u306a\u3044\u304b\u3082\u3057\u308c\u305a\u3001<a href=\"https:\/\/sendgrid.com\/en-us\/blog\/29-best-email-subject-lines\" target=\"_blank\" rel=\"noopener\">\u3059\u3070\u3089\u3057\u3044\u4ef6\u540d<\/a>\u3067\u3042\u3063\u3066\u3082\u4ed6\u306e\u60aa\u3044\u90e8\u5206\uff08\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u8ca7\u5f31\u3001\u5dee\u51fa\u4eba\u304c\u4e0d\u660e\u3001\u9001\u4fe1\u983b\u5ea6\u304c\u9ad8\u3059\u304e\u308b\u306a\u3069\uff09\u3092\u88dc\u3046\u52b9\u679c\u304c\u3042\u308b\u3068\u306f\u9650\u3089\u306a\u3044\u3053\u3068\u306f\u899a\u3048\u3066\u304a\u3044\u305f\u65b9\u304c\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h4>\u7279\u5178\u3084\u5272\u5f15<\/h4>\n<p>\u7279\u5178\u3084\u5272\u5f15\u306f\u3001\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3059\u308b\u3059\u3070\u3089\u3057\u3044\u30a4\u30f3\u30bb\u30f3\u30c6\u30a3\u30d6\u306b\u306a\u308b\u3068\u601d\u3044\u307e\u3059\u3088\u306d\uff1f\u5272\u5f15\u3084\u30af\u30fc\u30dd\u30f3\u30b3\u30fc\u30c9\u304c\u597d\u304d\u3058\u3083\u306a\u3044\u4eba\u306f\u3044\u306a\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3059\u308b\u969b\u306b\u7279\u5178\u3084\u5272\u5f15\u304c\u5f37\u304f\u5f71\u97ff\u3059\u308b\u3068\u7b54\u3048\u305f\u306e\u306f\u3001\u56de\u7b54\u8005\u306e35\uff05\u306b\u3059\u304e\u307e\u305b\u3093\u3067\u3057\u305f\u300236\uff05\u306f\u5f71\u97ff\u3059\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3068\u7b54\u3048\u300113\uff05\u306f\u5f71\u97ff\u3057\u306a\u3044\u3068\u7b54\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u5272\u5f15\u3084\u7279\u5178\u306e\u3064\u3044\u305f\u30e1\u30fc\u30eb\u3092\u9001\u308b\u5834\u5408\u306f\u3001\u983b\u5ea6\u306b\u6ce8\u610f\u3057\u3001\u53d7\u4fe1\u8005\u304c\u6163\u308c\u904e\u304e\u3066\u3057\u307e\u308f\u306a\u3044\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>\u307e\u305f\u3001\u5272\u5f15\u3084\u7279\u5178\u30e1\u30fc\u30eb\u306f\u8a18\u61b6\u306b\u6b8b\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u305f\u3081\u3001\u53d7\u4fe1\u8005\u306b\u3068\u3063\u3066\u4fa1\u5024\u3042\u308b\u5185\u5bb9\u3067\u3042\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>42\uff05\u306e\u53d7\u4fe1\u8005\u304c\u3001\u7279\u5178\u3084\u5272\u5f15\u306f\u8a18\u61b6\u306b\u6b8b\u308b\u5f37\u3044\u5f71\u97ff\u529b\u304c\u3042\u308b\u3068\u7b54\u3048\u307e\u3057\u305f\u3002\u30e6\u30fc\u30e2\u30a2\u306e\u3042\u308b\u30ad\u30e3\u30c3\u30c1\u30fc\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u753b\u50cf\/\u52d5\u753b\u3001\u30d6\u30e9\u30f3\u30c9\u30a4\u30e1\u30fc\u30b8\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30bc\u30fc\u30b7\u30e7\u30f3\u3088\u308a\u5f37\u3044\u5f71\u97ff\u529b\u3092\u6301\u3064\u3068\u30e9\u30f3\u30af\u4ed8\u3051\u3055\u308c\u305f\u306e\u3067\u3059\u3002<\/p>\n<h4>\u9001\u4fe1\u6642\u9593<\/h4>\n<p>\u958b\u5c01\u7387\u3092\u4e0a\u3052\u308b\u305f\u3081\u306b\u6700\u9069\u306a\u9001\u4fe1\u30bf\u30a4\u30df\u30f3\u30b0\u306b\u3064\u3044\u3066<a href=\"https:\/\/sendgrid.com\/en-us\/blog\/the-best-time-to-send-your-email-campaign\" target=\"_blank\" rel=\"noopener\">\u72ec\u81ea\u306e\u8abf\u67fb\u3092\u884c\u3063\u305f<\/a>\u3068\u3053\u308d\u3001\u9a5a\u304f\u3079\u304d\u7d50\u679c\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u53d7\u4fe1\u8005\u306b\u3068\u3063\u3066\u3001\u30e1\u30fc\u30eb\u3092\u9001\u308b\u6642\u9593\u5e2f\u306f\u305d\u308c\u307b\u3069\u91cd\u8981\u3067\u306f\u306a\u3044\u3088\u3046\u3067\u3059\u3002\u901a\u52e4\u4e2d\u3084\u5915\u65b9\u30cd\u30c3\u30c8\u3092\u898b\u3066\u3044\u308b\u3068\u304d\u306b\u8208\u5473\u306e\u306a\u3044\u4f01\u696d\u3084\u5546\u54c1\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u306f\u958b\u3044\u3066\u306f\u304f\u308c\u306a\u3044\u3067\u3059\u3057\u3001\u65e2\u306b\u8208\u5473\u3092\u6301\u3063\u3066\u3044\u308b\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u3044\u3064\u9001\u3063\u3066\u3082\u958b\u5c01\u3092\u59a8\u3052\u306a\u3044\u3053\u3068\u304c\u5206\u304b\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u9001\u4fe1\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u6c17\u306b\u3057\u904e\u304e\u3066\u306f\u3044\u3051\u307e\u305b\u3093\u304c\u3001\u9001\u4fe1\u6642\u9593\u3092\u6c7a\u3081\u3066\u304a\u304f\u3053\u3068\u304c\u91cd\u8981\u306a\u30b1\u30fc\u30b9\u3082\u305f\u304f\u3055\u3093\u3042\u308a\u307e\u3059\u3002\u4f8b\u3048\u3070\u3001The Hustle\u306f\u5b9a\u671f\u7684\u306a\u30e1\u30eb\u30de\u30ac\u3092\u65e9\u671d\u914d\u4fe1\u3057\u3066\u3044\u307e\u3059\u3002The Hustle\u3092\u3088\u304f\u8aad\u307f\u697d\u3057\u307f\u306b\u3057\u3066\u3044\u308b\u4eba\u306b\u3068\u3063\u3066\u306f\u3001\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u306e\u30bf\u30a4\u30df\u30f3\u30b0\u3092\u5348\u5f8c\u306b\u5909\u66f4\u3055\u308c\u308b\u3068\u5947\u5999\u306b\u611f\u3058\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u4e0a\u8a18\u306e\u7d50\u679c\u3092\u8003\u616e\u3057\u3066\u3001\u3042\u306a\u305f\u306e\u4f1a\u793e\u3084\u9867\u5ba2\u306b\u3068\u3063\u3066\u90fd\u5408\u306e\u3044\u3044\u6642\u9593\u5e2f\u306b\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u3088\u3046\u306b\u8a2d\u5b9a\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u5f71\u97ff\u3092\u4e0e\u3048\u308b\uff08\u3082\u3057\u304f\u306f\u4e0e\u3048\u306a\u3044\uff09\u8981\u56e0<\/h3>\n<p>\u958b\u5c01\u3055\u308c\u308b\u306e\u306f\u3059\u3070\u3089\u3057\u3044\u3053\u3068\u3067\u3059\u304c\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=9241\" target=\"_blank\" rel=\"noopener\">\u672c\u5f53\u306b\u91cd\u8981\u306a\u306e\u306f\u30af\u30ea\u30c3\u30af\u3055\u308c\u308b\u304b\u3069\u3046\u304b<\/a>\u3067\u3059\u3002<\/p>\n<p class=\"emphasis\">\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u6700\u3082\u5f71\u97ff\u304c\u3042\u308b\u306e\u306f\u3001\u30af\u30ea\u30c3\u30af\u3067\u3059\u3002<\/p>\n<p>\u5546\u54c1\u306e\u95b2\u89a7\u3067\u3042\u308d\u3046\u3068\u3001\u30d1\u30b9\u30ef\u30fc\u30c9\u306e\u30ea\u30bb\u30c3\u30c8\u3001\u65b0\u898f\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u767b\u9332\u3067\u3042\u308d\u3046\u3068\u3001\u4e00\u822c\u7684\u306b\u30af\u30ea\u30c3\u30af\u306f\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u6700\u3082\u91cd\u8981\u3067\u3059\u3002\u4f8b\u3048\u958b\u5c01\u7387\u304c\u9ad8\u304f\u3066\u3082\u3001\u30af\u30ea\u30c3\u30af\u7387\u304c\u4f4e\u3051\u308c\u3070\u305d\u306e\u30e1\u30fc\u30eb\u306f\u6210\u529f\u3068\u306f\u8a00\u3048\u307e\u305b\u3093\u3002<\/p>\n<p>\u3067\u306f\u3001\u3069\u3046\u3059\u308c\u3070\u30af\u30ea\u30c3\u30af\u7387\u3092\u4e0a\u3052\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/p>\n<h4>?\u5dee\u51fa\u4eba\u306e\u30d6\u30e9\u30f3\u30c9<\/h4>\n<p>\u30d6\u30e9\u30f3\u30c9\u529b\u3084\u77e5\u540d\u5ea6\u304c\u3042\u308b\u3068\u30e1\u30fc\u30eb\u3092\u958b\u5c01\u3057\u3066\u3082\u3089\u3048\u307e\u3059\u304c\u3001\u30af\u30ea\u30c3\u30af\u306b\u306f\u305d\u308c\u7a0b\u5f71\u97ff\u529b\u304c\u306a\u3044\u3053\u3068\u304c\u8abf\u67fb\u306e\u7d50\u679c\u5206\u304b\u308a\u307e\u3057\u305f\u3002\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u9ad8\u3081\u308b\u306b\u306f\u3001\u4fe1\u983c\u3067\u304d\u308b\u30d6\u30e9\u30f3\u30c9\u4ee5\u5916\u306e\u4f55\u304b\u304c\u306a\u304f\u3066\u306f\u3044\u3051\u306a\u3044\u306e\u3067\u3059\u3002<\/p>\n<h4>&#x1f44e;\u30ea\u30f3\u30af\u306e\u6700\u9069\u5316<\/h4>\n<p>\u30ea\u30f3\u30af\u306e\u914d\u7f6e\u3001\u8272\u3001\u30b3\u30d4\u30fc\u306f\u30af\u30ea\u30c3\u30af\u306b\u3042\u308b\u7a0b\u5ea6\u5f71\u97ff\u3057\u307e\u3059\u304c\u3001\u5fc5\u305a\u3057\u3082\u3053\u308c\u3089\u3092\u5909\u3048\u308c\u3070\u5287\u7684\u306b\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u5411\u4e0a\u3059\u308b\u308f\u3051\u3067\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>\u30ea\u30f3\u30af\u306e\u914d\u7f6e\u304c\u30af\u30ea\u30c3\u30af\u3059\u308b\u304b\u306e\u5224\u65ad\u306b\u591a\u5c11\u5f71\u97ff\u3059\u308b\u3068\u56de\u7b54\u3057\u305f\u4eba\u3082\u3044\u307e\u3059\u304c\u3001\u307b\u3068\u3093\u3069\u306e\u4eba\u306f\u5f71\u97ff\u3057\u305f\u304b\u307e\u3063\u305f\u304f\u5206\u304b\u3089\u306a\u3044\u3068\u56de\u7b54\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30ea\u30f3\u30af\u306e\u30b3\u30d4\u30fc\u3084\u8272\u3092\u5909\u3048\u308b\u306e\u306b\u591a\u304f\u306e\u6642\u9593\u3092\u8cbb\u3084\u3059\u3088\u308a\u3082\u3001\u660e\u78ba\u3067\u76ee\u306b\u5165\u308a\u3084\u3059\u304f\u3001\u6b32\u3057\u3044\u5546\u54c1\u3084\u60c5\u5831\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>&#x1f44d;\u30e1\u30fc\u30eb\u306e\u30b3\u30f3\u30c6\u30f3\u30c4<\/h4>\n<p>\u30e1\u30fc\u30eb\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u53d7\u4fe1\u8005\u306e\u30af\u30ea\u30c3\u30af\u306b\u5f37\u3044\u5f71\u97ff\u304c\u3042\u308b\u3001\u3068\u3044\u3046\u5e83\u304f\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u8003\u3048\u3082\u8abf\u67fb\u306b\u3088\u3063\u3066\u78ba\u8a8d\u3067\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u308c\u306f\u5b8c\u5168\u306b\u7406\u306b\u304b\u306a\u3063\u305f\u7d50\u679c\u3067\u3059\u3002\u524d\u5f8c\u306e\u6587\u8108\u304c\u306a\u3044\u3068\u3001\u30ea\u30f3\u30af\u3084\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304f\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u53d7\u4fe1\u8005\u306f\u8aac\u5f97\u529b\u306e\u3042\u308b\u753b\u50cf\u3084\u6587\u306b\u3088\u3063\u3066\u3001\u9001\u4fe1\u8005\u306e\u610f\u56f3\u3057\u305f\u884c\u52d5\u3092\u53d6\u3063\u3066\u304f\u308c\u307e\u3059\u3002<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=12782\" target=\"_blank\" rel=\"noopener\">\u78ba\u8a8d\u30e1\u30fc\u30eb<\/a>\u3067\u3082<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=8019\" target=\"_blank\" rel=\"noopener\">\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30e1\u30fc\u30eb<\/a>\u3067\u3082\u3001\u306a\u305c\u30a2\u30af\u30b7\u30e7\u30f3\u304c\u5fc5\u8981\u304b\u3092\u8aac\u660e\u3057\u3001\u305d\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u672c\u5f53\u306b\u4fe1\u983c\u3067\u304d\u308b\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u6765\u305f\u3082\u306e\u3060\u3068\u78ba\u8a8d\u3067\u304d\u308b\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=11862\" target=\"_blank\" rel=\"noopener\">\u30e6\u30fc\u30e2\u30a2\u305f\u3063\u3077\u308a\u306e\u30e1\u30fc\u30eb<\/a>\u3092\u4f5c\u6210\u3057\u3001\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306b\u3059\u308b\u3068\u66f4\u306b\u3044\u3044\u3067\u3057\u3087\u3046\u3002\u306a\u305c\u306a\u3089\u3001\u30ad\u30e3\u30c3\u30c1\u30fc\u3067\u697d\u3057\u3044\u30b3\u30f3\u30c6\u30f3\u30c4\u3001\u753b\u50cf\u3084\u52d5\u753b\u306f\u3001\u4ed6\u306e\u30e1\u30fc\u30eb\u3088\u308a\u3082\u8a18\u61b6\u306b\u6b8b\u308a\u3084\u3059\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n<h4>&#x1f44d;\u91cd\u8981\u306a\u60c5\u5831<\/h4>\n<p>\u53d7\u4fe1\u8005\u306e36\uff05\u306b\u3068\u3063\u3066\u306f\u3001\u91cd\u8981\u306a\u60c5\u5831\u304b\u3069\u3046\u304b\u304c\u30af\u30ea\u30c3\u30af\u306e\u9375\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u30d1\u30b9\u30ef\u30fc\u30c9\u306e\u30ea\u30bb\u30c3\u30c8\u3001\u8cfc\u5165\u3057\u305f\u969b\u306e\u9818\u53ce\u66f8\u3001\u767a\u9001\u306e\u304a\u77e5\u3089\u305b\u30e1\u30fc\u30eb\u306a\u3069\u306f\u30af\u30ea\u30c3\u30af\u306b\u5f37\u3044\u5f71\u97ff\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u306a\u305c\u53d7\u4fe1\u8005\u304c\u3053\u3046\u3057\u305f\u60c5\u5831\u306b\u3059\u3050\u53cd\u5fdc\u3059\u308b\u304b\uff1f\u7c21\u5358\u306b\u5206\u304b\u308a\u307e\u3059\u306d\u3002\u30e1\u30c3\u30bb\u30fc\u30b8\u306b\u6b32\u3057\u3044\u60c5\u5831\u3084\u5fc5\u8981\u306a\u60c5\u5831\u304c\u542b\u307e\u308c\u3066\u3044\u308c\u3070\u3001\u53d7\u4fe1\u8005\u306f\u305d\u306e\u30e1\u30fc\u30eb\u3092\u5fc3\u5f85\u3061\u306b\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u306e\u9001\u4fe1\u8005\u306b\u3068\u3063\u3066\u306f\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=2989\" target=\"_blank\" rel=\"noopener\">\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u30e1\u30fc\u30eb<\/a>\u306e\u91cd\u8981\u6027\u304c\u5206\u304b\u308b\u7d50\u679c\u3067\u3059\u3002\u3053\u308c\u3089\u306e\u30e1\u30fc\u30eb\u306f\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u3092\u9ad8\u3081\u308b\u63a8\u9032\u529b\u306b\u306a\u308b\u305f\u3081\u3001\u30e1\u30eb\u30de\u30ac\u3084\u30ca\u30fc\u30c1\u30e3\u30ea\u30f3\u30b0\u306e\u969b\u3068\u540c\u3058\u3088\u3046\u306b\u30d6\u30e9\u30f3\u30c9\u306b\u6cbf\u3063\u305f\u30c7\u30b6\u30a4\u30f3\u3084\u5185\u5bb9\u3092\u610f\u8b58\u3057\u306a\u3051\u308c\u3070\u3044\u3051\u307e\u305b\u3093\u3002<\/p>\n<p>\u3055\u3089\u306b\u91cd\u8981\u306a\u306e\u306f\u3001\u5f85\u3061\u671b\u3093\u3067\u3044\u308b\u53d7\u4fe1\u8005\u306b\u78ba\u5b9f\u306b\u5c4a\u3051\u3089\u308c\u308b\u3088\u3046\u3001\u30c8\u30e9\u30f3\u30b6\u30af\u30b7\u30e7\u30f3\u30e1\u30fc\u30eb\u304c\u9ad8\u3044\u5230\u9054\u7387\u304b\u3069\u3046\u304b\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u3067\u3059\u3002<\/p>\n<h4>&#x1f44d;\u81ea\u5206\u306b\u95a2\u4fc2\u304c\u3042\u308b\u5546\u54c1<\/h4>\n<p>\u300c\u3042\u306a\u305f\u306e\u305f\u3081\u3060\u3051\u306b\u300d\u4f5c\u6210\u3055\u308c\u305f\u30e1\u30fc\u30eb\u3092\u53d7\u3051\u53d6\u308b\u306e\u306f\u5fc3\u5730\u3044\u3044\u3053\u3068\u3067\u3059\u3002<br \/>\n\u8208\u5473\u304c\u3042\u3063\u305f\u308a\u904e\u53bb\u306b\u8cfc\u5165\u3057\u305f\u5546\u54c1\u3001\u6700\u8fd1\u5229\u7528\u3057\u305f\u5546\u54c1\u3092\u7d39\u4ecb\u3059\u308b\u30e1\u30fc\u30eb\u306f\u53d7\u4fe1\u8005\u306e\u8208\u5473\u3092\u60f9\u304f\u53ef\u80fd\u6027\u304c\u975e\u5e38\u306b\u9ad8\u307e\u308a\u307e\u3059\u3002\u9006\u306b\u3044\u3046\u3068\u3001\u4e00\u822c\u7684\u306a\u3053\u3068\u304c\u66f8\u304b\u308c\u305f\u30e1\u30fc\u30eb\u3067\u306f\u307e\u3063\u305f\u304f\u8208\u5473\u3092\u6301\u305f\u308c\u306a\u3044\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u3002<\/p>\n<p>\u53d7\u4fe1\u8005\u306e32\uff05\u306f\u3001\u30e1\u30fc\u30eb\u306e\u4e2d\u306b\u95a2\u9023\u5546\u54c1\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u5834\u5408\u30af\u30ea\u30c3\u30af\u306b\u5f37\u3044\u5f71\u97ff\u304c\u3042\u308b\u3068\u56de\u7b54\u3057\u300141\uff05\u306f\u591a\u5c11\u5f71\u97ff\u304c\u3042\u308b\u3068\u56de\u7b54\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u306e\u30af\u30ea\u30c3\u30af\u6570\u3092\u5897\u3084\u30591\u5bfe1\u306e\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ed\u30fc\u30c1\u306b\u8208\u5473\u304c\u3042\u308b\u65b9\u306f\u3001\u300c<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=11670\" target=\"_blank\" rel=\"noopener\">\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u30c9\u30fb\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u5b8c\u5168\u30ac\u30a4\u30c9<\/a>\u300d\u3092\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h3>\u307e\u3068\u3081\uff1a\u53d7\u4fe1\u8005\u304c\u559c\u3076\u30e1\u30fc\u30eb\u3092\u9001\u308a\u307e\u3057\u3087\u3046<\/h3>\n<p>\u53d7\u4fe1\u8005\u306f\u8ce2\u304f\u3001\u6709\u76ca\u306a\u30e1\u30fc\u30eb\u304b\u3069\u3046\u304b\u3092\u898b\u6975\u3081\u307e\u3059\u3002\u53d7\u4fe1\u30dc\u30c3\u30af\u30b9\u3092\u5c0a\u91cd\u3057\u3066\u3044\u306a\u3044\u3088\u3046\u306a\u9001\u4fe1\u8005\u304b\u3089\u306e\u30e1\u30fc\u30eb\u306f\u3001\u3059\u3050\u306b\u914d\u4fe1\u505c\u6b62\u3055\u308c\u308b\u3067\u3057\u3087\u3046\u3002<\/p>\n<p>\u7d50\u5c40\u306e\u3068\u3053\u308d\u3001\u30e1\u30fc\u30eb\u30d7\u30ed\u30b0\u30e9\u30e0\u3067\u6700\u3082\u91cd\u8981\u306a\u306e\u306f\u3001\u57fa\u672c\u7684\u306a\u3053\u3068\u3092\u6b63\u3057\u304f\u884c\u3046\u3068\u3044\u3046\u3053\u3068\u3067\u3059\u3002<\/p>\n<ul>\n<li>\u53d7\u4fe1\u8005\u306b\u95a2\u9023\u3059\u308b\u60c5\u5831\u3092\u9001\u308b<\/li>\n<li>\u5185\u5bb9\u306f\u8981\u70b9\u3092\u62bc\u3055\u3048\u305f\u3082\u306e\u306b\u3059\u308b<\/li>\n<li>\u5b9b\u5148\u30ea\u30b9\u30c8\u3092\u62d2\u5426\u6a29\u306e\u306a\u3044\u6355\u865c\u306e\u3088\u3046\u306b\u6271\u308f\u306a\u3044<\/li>\n<li>\u9001\u308a\u904e\u304e\u306a\u3044\u3088\u3046\u306b\u3001\u983b\u5ea6\u306b\u6c17\u3092\u4ed8\u3051\u308b<\/li>\n<\/ul>\n<p>\u53d7\u4fe1\u8005\u304c\u3069\u3093\u306a\u30e1\u30fc\u30eb\u3092\u3084\u308a\u53d6\u308a\u3057\u3066\u3044\u308b\u304b\u77e5\u8b58\u30ec\u30d9\u30eb\u3092\u8a66\u3057\u305f\u3044\u4eba\u306f\u3001<a href=\"https:\/\/sendgrid.com\/en-us\/blog\/email-recipient-usage-and-insights-for-2020-fun-quiz-included\" target=\"_blank\" rel=\"noopener\">\u3053\u3061\u3089\u306e\u30af\u30a4\u30ba<\/a>\u3092\u3084\u3063\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002\u307e\u305f\u3001\u3082\u3063\u3068\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u3092\u77e5\u308a\u305f\u3044\u65b9\u306f\u3001\u300c<a href=\"https:\/\/sendgrid.com\/en-us\/marketing\/2019-benchmark-study\" target=\"_blank\" rel=\"noopener\">2019 Email Benchmark and Engagement Study<\/a>\u300d\u3092\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u3053\u306e\u8a18\u4e8b\u306f What Actually Influences Email Opens and Clicks? \u306e\u6284\u8a33\u3067\u3059\u3002 \u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u306e\u306b\u6700\u9069\u306a\u6642\u9593\u5e2f\u306f\uff1f\u7406\u60f3\u7684\u306a\u4ef6\u540d\u306e\u9577\u3055\u306f\uff1f\u958b\u5c01\u3057\u3066\u3082\u3089\u3046\u9b54\u6cd5\u306e\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\uff1f\u30e1\u30fc <a class=\"read-more\" href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=12483\">&#8230;\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":2,"featured_media":12484,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9],"tags":[],"class_list":["post-12483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-practices"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/12483","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=12483"}],"version-history":[{"count":12,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/12483\/revisions"}],"predecessor-version":[{"id":20336,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/12483\/revisions\/20336"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/media\/12484"}],"wp:attachment":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=12483"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=12483"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=12483"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}