{"id":231,"date":"2022-10-20T11:30:46","date_gmt":"2022-10-20T02:30:46","guid":{"rendered":"https:\/\/ec2-54-238-200-5.ap-northeast-1.compute.amazonaws.com\/blog\/?p=231"},"modified":"2025-04-03T16:17:26","modified_gmt":"2025-04-03T07:17:26","slug":"%e3%83%9e%e3%83%bc%e3%82%b1%e3%83%86%e3%82%a3%e3%83%b3%e3%82%b0%e3%83%a1%e3%83%bc%e3%83%ab%e3%81%ab%e6%ac%a0%e3%81%8b%e3%81%9b%e3%81%aa%e3%81%84%e3%80%81%e7%b5%b1%e8%a8%88%e3%83%87%e3%83%bc%e3%82%bf","status":"publish","type":"post","link":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=231","title":{"rendered":"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306b\u6b20\u304b\u305b\u306a\u3044\u3001\u7d71\u8a08\u30c7\u30fc\u30bf\u3068\u306f\uff1f"},"content":{"rendered":"<p><img decoding=\"async\" src=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/01\/20221020_blog.png\" alt=\"\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306b\u6b20\u304b\u305b\u306a\u3044\u3001\u7d71\u8a08\u30c7\u30fc\u30bf\u3068\u306f\uff1f\" width=\"100%\" class=\"aligncenter size-full wp-image-15959\" srcset=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/01\/20221020_blog.png 650w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2014\/01\/20221020_blog-300x185.png 300w\" sizes=\"(max-width: 650px) 100vw, 650px\" \/><\/p>\n<p>\u30a4\u30d9\u30f3\u30c8\u901a\u77e5\u3084\u65b0\u5546\u54c1\u306e\u5ba3\u4f1d\u306a\u3069\u3001\u7686\u3055\u3093\u306f\u69d8\u3005\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u3092\u65e5\u3005\u9001\u3063\u3066\u3044\u308b\u3053\u3068\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u306b\u306f\u3001\u9001\u3063\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u3057\u3063\u304b\u308a\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af\u7387\u3001\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u7387\u306a\u3069\u3092\u628a\u63e1\u305b\u305a\u306b\u65bd\u7b56\u306e\u65b9\u5411\u6027\u3084\u6539\u5584\u70b9\u3092\u660e\u3089\u304b\u306b\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u306a\u3044\u304b\u3089\u3067\u3059\u3002<\/p>\n<p>\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001Twilio SendGrid\u3067\u78ba\u8a8d\u3067\u304d\u308b\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u6b20\u304b\u305b\u306a\u3044\u7d71\u8a08\u30c7\u30fc\u30bf\u306b\u3064\u3044\u3066\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<br \/>\n\u3069\u306e\u3088\u3046\u306a\u30c7\u30fc\u30bf\u304c\u3042\u308b\u306e\u304b\u3001\u305d\u306e\u6307\u6a19\u304c\u4f55\u3092\u610f\u5473\u3057\u3066\u3044\u308b\u306e\u304b\u898b\u3066\u3044\u304d\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>SendGrid\u3067\u78ba\u8a8d\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306e\u7d71\u8a08\u30c7\u30fc\u30bf<\/h3>\n<p><a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Marketing_Campaigns\/index.html\" rel=\"noopener\" target=\"_blank\">Marketing Campaigns\u6a5f\u80fd<\/a>\u3067\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Marketing_Campaigns\/campaign_stats.html\" rel=\"noopener\" target=\"_blank\">\u69d8\u3005\u306a\u7d71\u8a08\u30c7\u30fc\u30bf<\/a>\u3092\u63d0\u4f9b\u3057\u3066\u304a\u308a\u3001\u9001\u4fe1\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u78ba\u8a8d\u65b9\u6cd5\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14339#:~:text=Campaign%20Statistics%E3%81%AE%E4%BD%BF%E3%81%84%E6%96%B9\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<br \/>\nCampaign Statistics\u753b\u9762\u3067\u898b\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u7d71\u8a08\u30c7\u30fc\u30bf\u306f\u4ee5\u4e0b\u306e\u3068\u304a\u308a\u3067\u3059\u3002<\/p>\n<p><a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91.png\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91.png\" alt=\"SendGrid\u3067\u78ba\u8a8d\u3067\u304d\u308b\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u306e\u7d71\u8a08\u30c7\u30fc\u30bf\" width=\"100%\" class=\"aligncenter size-full wp-image-15969\" srcset=\"https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91.png 1205w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91-300x173.png 300w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91-768x443.png 768w, https:\/\/sendgrid.kke.co.jp\/blog\/wp\/wp-content\/uploads\/2022\/10\/52dcbf55f6c2a2209608838f54114e91-1024x591.png 1024w\" sizes=\"(max-width: 1205px) 100vw, 1205px\" \/><\/a><\/p>\n<ul>\n<li>Requests =\u30ea\u30af\u30a8\u30b9\u30c8\u6570<\/li>\n<li>Delivered = \u914d\u4fe1\u6570\uff08<strong>\u5230\u9054\u7387<\/strong> = Delivered \/ Requests\uff09<\/li>\n<li>Opens = \u7dcf\u958b\u5c01\u6570<\/li>\n<li>Unique Opens = \u30e6\u30cb\u30fc\u30af\u958b\u5c01\u6570\uff08<strong>\u30e6\u30cb\u30fc\u30af\u958b\u5c01\u7387<\/strong> = Unique Opens \/ Delivered\uff09<\/li>\n<li>Clicks = \u7dcf\u30af\u30ea\u30c3\u30af\u6570<\/li>\n<li>Unique Clicks = \u30e6\u30cb\u30fc\u30af\u30af\u30ea\u30c3\u30af\u6570\uff08<strong>\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u7387<\/strong> = Unique Clicks  \/ Delivered\uff09<\/li>\n<li>Bounce Drops = \u4ee5\u524d\u306e\u30d0\u30a6\u30f3\u30b9\u304c\u539f\u56e0\u3067\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570<\/li>\n<li>Spam Report Drops = \u4ee5\u524d\u306e\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u304c\u539f\u56e0\u3067\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570<\/li>\n<li>Unsubscribes = \u914d\u4fe1\u505c\u6b62\u30ea\u30af\u30a8\u30b9\u30c8\u6570\uff08<strong>\u30aa\u30d7\u30c8\u30a2\u30a6\u30c8\u7387<\/strong> = Unsubscribes \/ Delivered\uff09<\/li>\n<li>Bounces = \u30d0\u30a6\u30f3\u30b9\u6570\uff08<strong>\u30d0\u30a6\u30f3\u30b9\u7387<\/strong> = Bounces \/ Requests\uff09<\/li>\n<li>Spam Reports = \u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u6570\uff08<strong>\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u7387<\/strong> = Spam Reports \/ Delivered\uff09<\/li>\n<li>Invalid Emails = \u7121\u52b9\u306a\u30e1\u30fc\u30eb\u306e\u6570<\/li>\n<\/ul>\n<p>\u203b<strong>\u592a\u5b57<\/strong>\u3067\u793a\u3057\u305f\u30a4\u30d9\u30f3\u30c8\u767a\u751f\u7387\u306f\u3001Campaign Statistics\u753b\u9762\u306e\u4e0a\u90e8\u3067\u78ba\u8a8d\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3053\u308c\u3089\u306e\u6307\u6a19\u306f\u4f55\u3092\u610f\u5473\u3059\u308b\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u307e\u305f\u3001\u306a\u305c\u305d\u308c\u3092\u6c17\u306b\u3057\u306a\u3051\u308c\u3070\u3044\u3051\u306a\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f\u305d\u308c\u305e\u308c\u306e\u6307\u6a19\u306e\u6982\u8981\u3092\u4ee5\u4e0b\u3067\u8aac\u660e\u3057\u307e\u3059\u3002<\/p>\n<h3>\u7d71\u8a08\u30c7\u30fc\u30bf\u306e\u8a73\u7d30<\/h3>\n<h4>Requests \uff08\u30ea\u30af\u30a8\u30b9\u30c8\uff09<\/h4>\n<p>SendGrid\u3078\u306e\u30e1\u30fc\u30eb\u9001\u4fe1\u30ea\u30af\u30a8\u30b9\u30c8\u306e\u6570\u3067\u3059\u3002<\/p>\n<h4>Delivered \uff08\u914d\u4fe1\uff09<\/h4>\n<p>\u9001\u3063\u305f\u30e1\u30fc\u30eb\u306e\u5230\u9054\u6570\u3092\u78ba\u8a8d\u3067\u304d\u308b\u6307\u6a19\u3067\u3059\u3002Requests\u306e\u3046\u3061\u3001SendGrid\u306b\u3088\u3063\u3066\u5b9f\u969b\u306b\u914d\u4fe1\u3055\u308c\u305f\u30e1\u30fc\u30eb\u304c\u30ab\u30a6\u30f3\u30c8\u3055\u308c\u307e\u3059\u3002\u306a\u304a\u3001Delivered\u306f\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u5b9b\u5148\u30b5\u30fc\u30d0\u306b\u53d7\u3051\u4ed8\u3051\u3089\u308c\u305f\u3068\u3044\u3046\u610f\u5473\u3067\u3042\u308a\u3001\u5fc5\u305a\u3057\u3082\u53d7\u4fe1\u30c8\u30ec\u30a4\u306b\u5230\u9054\u3057\u305f\u3053\u3068\u3092\u610f\u5473\u3059\u308b\u3082\u306e\u3067\u306f\u306a\u3044\u3053\u3068\u306b\u3054\u6ce8\u610f\u304f\u3060\u3055\u3044\u3002<br \/>\n\u30e1\u30fc\u30eb\u5230\u9054\u7387\u306f\u3001Delivered \/ Requests\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u5230\u9054\u7387\u304c\u4f4e\u3044\u5834\u5408\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u539f\u56e0\u304c\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<ul>\n<li>ISP(\u30a4\u30f3\u30bf\u30fc\u30cd\u30c3\u30c8\u63a5\u7d9a\u4e8b\u696d\u8005)\u304b\u3089\u8ff7\u60d1\u30e1\u30fc\u30eb\u3060\u3068\u5224\u5b9a\u3055\u308c\u3066\u3057\u307e\u3046\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3057\u3066\u3044\u308b<\/li>\n<li>\u5b9b\u5148\u30ea\u30b9\u30c8\u306e\u4e2d\u306b\u30d0\u30a6\u30f3\u30b9\u304c\u767a\u751f\u3059\u308b\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u304c\u542b\u307e\u308c\u3066\u3044\u308b<\/li>\n<\/ul>\n<p>\u5230\u9054\u6027\u6539\u5584\u306e\u30d2\u30f3\u30c8\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=15751\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3067\u8a73\u3057\u304f\u8aac\u660e\u3057\u3066\u3044\u308b\u306e\u3067\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>Opens \uff08\u7dcf\u958b\u5c01\uff09<\/h4>\n<p>\u914d\u4fe1\u3055\u308c\u305f\u30e1\u30fc\u30eb\u304c\u958b\u5c01\u3055\u308c\u305f\u7dcf\u6570\u3067\u3059\u30021\u4eba\u306e\u53d7\u4fe1\u8005\u304c\u30e1\u30fc\u30eb\u30923\u56de\u958b\u3044\u305f\u5834\u5408\u3001Opens\u306f3\u3068\u306a\u308a\u307e\u3059\u3002<br \/>\nOpens \/ Delivered\u3067\u7dcf\u958b\u5c01\u7387\u3092\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002\u7dcf\u958b\u5c01\u7387\u304c\u9ad8\u3044\u5834\u5408\u3001\u53d7\u4fe1\u8005\u304c\u305d\u306e\u30e1\u30fc\u30eb\u3092\u4f55\u5ea6\u3082\u958b\u304f\u307b\u3069\u8208\u5473\u6df1\u3044\u5185\u5bb9\u3060\u3063\u305f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u3053\u3046\u3057\u305f\u30e1\u30fc\u30eb\u306f\u5230\u9054\u7387\u3082\u975e\u5e38\u306b\u9ad8\u3044\u3053\u3068\u304c\u591a\u3044\u3067\u3057\u3087\u3046\u3002\u9006\u306b\u7dcf\u958b\u5c01\u7387\u304c\u4f4e\u3044\u5834\u5408\u3001\u30e1\u30fc\u30eb\u306e\u4ef6\u540d\u3092\u6539\u5584\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u305d\u3046\u3067\u3059\u3002<br \/>\n<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=10920\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3067\u4ef6\u540d\u306e\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u3092\u3054\u78ba\u8a8d\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>Unique Opens\uff08\u30e6\u30cb\u30fc\u30af\u958b\u5c01\uff09<\/h4>\n<p>\u914d\u4fe1\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u30e6\u30cb\u30fc\u30af\u958b\u5c01\u6570\u3067\u3059\u30021\u4eba\u306e\u53d7\u4fe1\u8005\u304c\u30e1\u30fc\u30eb\u30923\u56de\u958b\u3044\u305f\u5834\u5408\u3001Unique Opens\u306f1\u3068\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30e6\u30cb\u30fc\u30af\u958b\u5c01\u7387\u306f\u3001Unique Opens \/ Delivered\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u4e0a\u8a18\u306e\u7dcf\u958b\u5c01\u7387\u3068\u540c\u69d8\u3001\u30e6\u30cb\u30fc\u30af\u958b\u5c01\u7387\u304c\u4f4e\u3044\u5834\u5408\u3082\u3001\u30e1\u30fc\u30eb\u306e\u4ef6\u540d\u3092\u6539\u5584\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u305d\u3046\u3067\u3059\u3002\u3055\u3089\u306b\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u9b45\u529b\u7684\u304b\u3001\u53d7\u4fe1\u8005\u3068\u306e\u95a2\u9023\u6027\u304c\u4f4e\u3044\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u9001\u3063\u3066\u3044\u306a\u3044\u304b\u3001\u9001\u4fe1\u983b\u5ea6\u306f\u9069\u5207\u304b\u306a\u3069\u3001\u6539\u3081\u3066\u898b\u76f4\u3057\u307e\u3057\u3087\u3046\u3002\u53d7\u4fe1\u8005\u3092\u5bfe\u8c61\u3068\u3057\u305f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14795\" rel=\"noopener\" target=\"_blank\">\u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u8abf\u67fb<\/a>\u3082\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>Clicks \uff08\u7dcf\u30af\u30ea\u30c3\u30af\uff09<\/h4>\n<p>\u30e1\u30fc\u30eb\u672c\u6587\u4e2d\u306e\u30ea\u30f3\u30af\u306e\u7dcf\u30af\u30ea\u30c3\u30af\u6570\u3067\u3059\u3002<br \/>\n\u7dcf\u30af\u30ea\u30c3\u30af\u6570\u304c\u5c11\u306a\u3044\u5834\u5408\u3001\u30ea\u30f3\u30af\u306e\u6570\u304c\u591a\u3059\u304e\u308b\u304b\u3001\u305d\u306e\u30ea\u30f3\u30af\u304c\u53d7\u4fe1\u8005\u306e\u8208\u5473\u3092\u5f15\u304b\u306a\u3044\u3082\u306e\u3067\u3042\u3063\u305f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002\u9006\u306b\u7dcf\u30af\u30ea\u30c3\u30af\u6570\u304c\u591a\u3044\u5834\u5408\u3001\u5185\u5bb9\u304c\u9b45\u529b\u7684\u3067\u3001\u30ea\u30f3\u30af\u3092\u30af\u30ea\u30c3\u30af\u3057\u305f\u3044\u3068\u601d\u308f\u305b\u308b\u3082\u306e\u3067\u3042\u3063\u305f\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<br \/>\n\u30ea\u30f3\u30af\u3054\u3068\u306e\u30af\u30ea\u30c3\u30af\u6570\u53ca\u3073\u30af\u30ea\u30c3\u30af\u7387\u306e\u78ba\u8a8d\u65b9\u6cd5\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14339#:~:text=%E3%81%95%E3%82%89%E3%81%AB%E3%80%81Campaign%20Statistics%E3%81%AE%E7%94%BB%E9%9D%A2%E3%82%92%E4%B8%8B%E3%81%AB%E3%82%B9%E3%82%AF%E3%83%AD%E3%83%BC%E3%83%AB%E3%81%99%E3%82%8B%E3%81%A8%E3%80%81%E3%83%A1%E3%83%BC%E3%83%AB%E5%86%85%E3%81%AB%E9%85%8D%E7%BD%AE%E3%81%97%E3%81%9FURL%E3%81%8C%E3%80%81%E3%81%9D%E3%82%8C%E3%81%9E%E3%82%8C%E4%BD%95%E5%9B%9E%E3%82%AF%E3%83%AA%E3%83%83%E3%82%AF%E3%81%95%E3%82%8C%E3%81%9F%E3%81%8B%E3%81%8C%E8%A8%98%E8%BC%89%E3%81%95%E3%82%8C%E3%81%A6%E3%81%84%E3%81%BE%E3%81%99%EF%BC%88Link%20Tracking%EF%BC%89%E3%80%82%E3%81%9F%E3%81%A0%E3%81%97%E3%80%81%E4%B8%80%E4%BA%BA%E3%81%AE%E5%8F%97%E4%BF%A1%E8%80%85%E3%81%8C%E8%A4%87%E6%95%B0%E5%9B%9E%E3%82%AF%E3%83%AA%E3%83%83%E3%82%AF%E3%81%97%E3%81%9F%E5%A0%B4%E5%90%88%E3%82%82%E3%82%AB%E3%82%A6%E3%83%B3%E3%83%88%E3%81%95%E3%82%8C%E3%82%8B%EF%BC%88%E3%83%A6%E3%83%8B%E3%83%BC%E3%82%AF%E3%81%A7%E3%81%AF%E3%81%AA%E3%81%84%EF%BC%89%E3%81%AE%E3%81%A7%E3%80%81%E3%81%94%E6%B3%A8%E6%84%8F%E3%81%8F%E3%81%A0%E3%81%95%E3%81%84%E3%80%82\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3092\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>Unique Clicks \uff08\u30e6\u30cb\u30fc\u30af\u30af\u30ea\u30c3\u30af\uff09<\/h4>\n<p>\u30e1\u30fc\u30eb\u672c\u6587\u4e2d\u306e\u30ea\u30f3\u30af\u306e\u30e6\u30cb\u30fc\u30af\u30af\u30ea\u30c3\u30af\u6570\u3067\u3059\u30021\u4eba\u306e\u53d7\u4fe1\u8005\u304c\u540c\u3058\u30e1\u30fc\u30eb\u5185\u306e\u30ea\u30f3\u30af\u3092\u8907\u6570\u56de\u30af\u30ea\u30c3\u30af\u3057\u305f\u5834\u5408\u3001Unique Clicks\u306f1\u3068\u306a\u308a\u307e\u3059\u3002<br \/>\n\u30af\u30ea\u30c3\u30af\u30b9\u30eb\u30fc\u7387\uff08CTR\uff09\u306f\u3001Unique Clicks \/Delivered\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002CTR\u306f\u300c\u30e1\u30fc\u30eb\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u3069\u308c\u307b\u3069\u8aad\u307f\u624b\u3092\u60f9\u304d\u3064\u3051\u305f\u304b\u300d\u3092\u793a\u3059\u305f\u3081\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u304a\u3044\u3066\u3068\u3066\u3082\u91cd\u8981\u306a\u6307\u6a19\u3067\u3059\u3002CTR\u306e\u8a73\u7d30\u3068\u6539\u5584\u65b9\u6cd5\u306b\u95a2\u3057\u3066\u306f\u3053\u3061\u3089\u306e<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=15357\" rel=\"noopener\" target=\"_blank\">\u30d6\u30ed\u30b0<\/a>\u3092\u53c2\u8003\u306b\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>Bounce Drops\uff08\u4ee5\u524d\u306e\u30d0\u30a6\u30f3\u30b9\u304c\u539f\u56e0\u3067\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570\uff09<\/h4>\n<p>\u904e\u53bb\u306b\u30d0\u30a6\u30f3\u30b9\u3057\u305f\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Suppressions\/bounces.html\" rel=\"noopener\" target=\"_blank\">\u30d0\u30a6\u30f3\u30b9\u30ea\u30b9\u30c8<\/a>\u306b\u8ffd\u52a0\u3055\u308c\u307e\u3059\u3002\u305d\u306e\u5b9b\u5148\u3078\u518d\u5ea6\u9001\u4fe1\u3092\u8a66\u307f\u308b\u3068\u3001SendGrid\u306f\u81ea\u52d5\u7684\u306b\u30ea\u30af\u30a8\u30b9\u30c8\u3092\u7834\u68c4\u3057\u307e\u3059\u3002<br \/>\nBounce Drops\u306f\u3001\u30d0\u30a6\u30f3\u30b9\u30ea\u30b9\u30c8\u306b\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u7406\u7531\u306b\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n<h4>Spam Report Drops \uff08\u4ee5\u524d\u306e\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u304c\u539f\u56e0\u3067\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570\uff09<\/h4>\n<p>\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u3092\u3057\u305f\u53d7\u4fe1\u8005\u306e\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306f\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Suppressions\/spam_reports.html\" rel=\"noopener\" target=\"_blank\">\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u30ea\u30b9\u30c8<\/a>\u306b\u8ffd\u52a0\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u305d\u306e\u5b9b\u5148\u306b\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3059\u308b\u3068\u3001SendGrid\u306f\u81ea\u52d5\u7684\u306b\u30ea\u30af\u30a8\u30b9\u30c8\u3092\u7834\u68c4\u3057\u307e\u3059\u3002<br \/>\nSpam Report Drops\u306f\u3001\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u30ea\u30b9\u30c8\u306b\u63b2\u8f09\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3092\u7406\u7531\u306b\u7834\u68c4\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306e\u6570\u3092\u8868\u3057\u307e\u3059\u3002<\/p>\n<h4>Unsubscribes \uff08\u914d\u4fe1\u505c\u6b62\uff09<\/h4>\n<p>\u53d7\u4fe1\u8005\u306b\u3088\u3063\u3066\u914d\u4fe1\u505c\u6b62\u3055\u308c\u305f\u6570\u3092\u8868\u3057\u307e\u3059\u3002<br \/>\n\u30aa\u30d7\u30c8\u30a2\u30a6\u30c8\u7387\u306f\u3001Unsubscribes \/ Delivered\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30aa\u30d7\u30c8\u30a2\u30a6\u30c8\u7387\u304c\u9ad8\u3044\u3068\u3044\u3046\u3053\u3068\u306f\u3001\u9001\u4fe1\u3057\u305f\u30e1\u30fc\u30eb\u304c\u30e6\u30fc\u30b6\u306b\u3068\u3063\u3066\u95a2\u5fc3\u304c\u4f4e\u3044\u3082\u306e\u3067\u3042\u3063\u305f\u3053\u3068\u3092\u610f\u5473\u3057\u3066\u3044\u307e\u3059\u3002\u6b21\u306e3\u70b9\u3092\u898b\u76f4\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<ul>\n<li>\u914d\u4fe1\u5148\uff1a\u8ab0\u306b\u9001\u4fe1\u3057\u3066\u3044\u308b\u306e\u304b\uff1f\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306f\u6b63\u3057\u3044\u304b\uff1f\u5b9b\u5148\u30ea\u30b9\u30c8\u306e<a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Marketing_Campaigns\/lists.html\" rel=\"noopener\" target=\"_blank\">\u30bb\u30b0\u30e1\u30f3\u30c8<\/a>\u5316\u306f\u6b63\u3057\u304f\u884c\u3063\u305f\u304b\uff1f<\/li>\n<li>\u30b3\u30f3\u30c6\u30f3\u30c4\uff1a\u3069\u3093\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f1d\u3048\u308b\u306e\u304b\uff1f\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30af\u30aa\u30ea\u30c6\u30a3\u306f\u5341\u5206\u304b\uff1f<\/li>\n<li>\u914d\u4fe1\u65e5\u6642\uff1a\u3044\u3064\u30e1\u30fc\u30eb\u3092\u9001\u4fe1\u3057\u3066\u3044\u308b\u306e\u304b\uff1f\u4e0d\u9069\u5207\u306a\u6642\u9593\u5e2f\u306b\u9001\u4fe1\u3057\u3066\u3044\u306a\u3044\u304b\uff1f<\/li>\n<\/ul>\n<p>\u307e\u305f\u3001\u914d\u4fe1\u505c\u6b62\u30dc\u30bf\u30f3\u304c\u82f1\u8a9e\u8868\u8a18\uff08unsubscribe\uff09\u306e\u5834\u5408\u3001\u53d7\u4fe1\u8005\u306f\u3088\u304f\u308f\u304b\u3089\u305a\u306b\u30af\u30ea\u30c3\u30af\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3082\u3042\u308b\u306e\u3067\u3001<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=12252\" rel=\"noopener\" target=\"_blank\">\u65e5\u672c\u8a9e\u8868\u8a18<\/a>\u306b\u3059\u308b\u306e\u3082\u826f\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n<h4>Bounces \uff08\u30d0\u30a6\u30f3\u30b9\uff09<\/h4>\n<p>ISP\u304c\u53d7\u4fe1\u8005\u306b\u914d\u4fe1\u3067\u304d\u306a\u304b\u3063\u305f\u30e1\u30fc\u30eb\u306e\u6570\u3092\u8868\u3057\u307e\u3059\u3002\u30d0\u30a6\u30f3\u30b9\u304c\u767a\u751f\u3059\u308b\u7406\u7531\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14627\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<br \/>\n\u30d0\u30a6\u30f3\u30b9\u7387\u306fBounces \/ Requests\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u30d0\u30a6\u30f3\u30b9\u7387\u304c\u9ad8\u3044\u3068\u3001\u30b9\u30ed\u30c3\u30c8\u30ea\u30f3\u30b0\u306e\u767a\u751f\u3084\u53d7\u4fe1\u62d2\u5426\u306b\u3064\u306a\u304c\u308b\u30ea\u30b9\u30af\u304c\u3042\u308b\u305f\u3081\u3001\u3053\u306e\u6307\u6a19\u306b\u306f\u7279\u306b\u6ce8\u610f\u3092\u6255\u3044\u307e\u3057\u3087\u3046\u3002<\/p>\n<h4>Spam Reports \uff08\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\uff09<\/h4>\n<p>\u53d7\u4fe1\u8005\u306b\u3088\u3063\u3066\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u3055\u308c\u305f\u6570\u3092\u8868\u3057\u307e\u3059\u3002<br \/>\n\u8ff7\u60d1\u30e1\u30fc\u30eb\u5831\u544a\u7387\u306f\u3001Spam Reports \/ Delivered\u3067\u8a08\u7b97\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u3053\u308c\u304c\u9ad8\u3044\u5834\u5408\u306e\u5bfe\u7b56\u3068\u3057\u3066\u3001\u7c73\u56fdCAN-SPAM\u6cd5\u306e\u9805\u76ee\u306e\u9075\u5b88\u304c\u6709\u52b9\u3067\u3059\u3002\u3053\u3061\u3089\u306e<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=310\" rel=\"noopener\" target=\"_blank\">\u30d6\u30ed\u30b0<\/a>\u3082\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<h4>Invalid Emails \uff08\u7121\u52b9\u30e1\u30fc\u30eb\uff09<\/h4>\n<p>\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u304c\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u306b\u5247\u3057\u3066\u3044\u306a\u3044\u306a\u3069\u306e\u7406\u7531\u3067\u9001\u4fe1\u3067\u304d\u306a\u304b\u3063\u305f\u30e1\u30fc\u30eb\u306e\u6570\u3067\u3059\u3002&#8221;@\u201d\u304c\u306a\u3044\u30e1\u30fc\u30eb\u30a2\u30c9\u30ec\u30b9\u306a\u3069\u3082<a href=\"https:\/\/sendgrid.kke.co.jp\/docs\/User_Manual_JP\/Suppressions\/invalid_emails.html\" rel=\"noopener\" target=\"_blank\">Invalid<\/a>\u306b\u542b\u307e\u308c\u307e\u3059\u3002<br \/>\nInvalid Emails \/ Requests\u3067\u7121\u52b9\u30e1\u30fc\u30eb\u7387\u3092\u8a08\u7b97\u3067\u304d\u307e\u3059\u3002\u7121\u52b9\u30e1\u30fc\u30eb\u7387\u304c\u9ad8\u3044\u5834\u5408\u3001ISP\u304cSendGrid\u306b\u5bfe\u3057\u3066\u3001\u9001\u4fe1\u3055\u308c\u305f\u30e1\u30fc\u30eb\u304c\u4e0d\u6b63\u3067\u3042\u308b\u3068\u5831\u544a\u3057\u305f\u304b\u3001\u3082\u3057\u304f\u306fSendGrid\u81ea\u8eab\u306e\u30a2\u30eb\u30b4\u30ea\u30ba\u30e0\u306b\u3088\u3063\u3066\u305d\u306e\u30e1\u30fc\u30eb\u304c\u4e0d\u6b63\u3067\u3042\u308b\u3068\u8a8d\u8b58\u3057\u305f\u3053\u3068\u3092\u610f\u5473\u3057\u3066\u3044\u307e\u3059\u3002<br \/>\n\u5b9b\u5148\u30ea\u30b9\u30c8\u306b\u6b63\u5f53\u306a\u30e1\u30fc\u30eb\u304c\u542b\u307e\u308c\u3066\u3044\u308b\u304b\u3092\u5b9a\u671f\u7684\u306b\u78ba\u8a8d\u3057\u3001\u7121\u52b9\u306e\u30a2\u30c9\u30ec\u30b9\u3092\u9664\u53bb\uff08<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=11941\" rel=\"noopener\" target=\"_blank\">\u5b9b\u5148\u30ea\u30b9\u30c8\u306e\u30af\u30ea\u30fc\u30cb\u30f3\u30b0<\/a>\uff09\u3059\u308b\u3053\u3068\u306f\u5230\u9054\u7387\u306e\u6539\u5584\u306b\u7e4b\u304c\u308a\u307e\u3059\u3002<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=7419\" rel=\"noopener\" target=\"_blank\">\u4fbf\u5229\u306a\u30c4\u30fc\u30eb<\/a>\u3082\u3042\u308b\u306e\u3067\u305c\u3072\u6d3b\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<p>Campaign Statistics\u753b\u9762\u4e0a\u3067\u628a\u63e1\u3067\u304d\u308b\u30c7\u30fc\u30bf\u306f\u4ee5\u4e0a\u3067\u3059\u3002\u540c\u753b\u9762\u304b\u3089CSV\u3067\u30a8\u30af\u30b9\u30dd\u30fc\u30c8\uff08Export CSV\uff09\u3059\u308b\u3053\u3068\u3067\u3001Daily Open Rate\uff08\u65e5\u5225\u306e\u958b\u5c01\u7387\uff09\u3084Cumulative Open Rate\uff08\u7d2f\u7a4d\u958b\u5c01\u7387\uff09\u306a\u3069\u3001\u3088\u308a\u8a73\u7d30\u306a\u30c7\u30fc\u30bf\u3082\u78ba\u8a8d\u53ef\u80fd\u3067\u3059\u3002\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u5229\u7528\u3057\u307e\u3057\u3087\u3046\u3002<\/p>\n<h3>\u307e\u3068\u3081<\/h3>\n<p>\u4eca\u56de\u306e\u30d6\u30ed\u30b0\u3067\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3067\u5927\u5207\u306a\u7d71\u8a08\u30c7\u30fc\u30bf\u3068\u5404\u6307\u6a19\u306e\u610f\u5473\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3066\u65bd\u7b56\u6539\u5584\u306b\u3064\u306a\u3052\u308b\u305f\u3081\u306e\u30dd\u30a4\u30f3\u30c8\u3084\u65b9\u6cd5\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14339\" rel=\"noopener\" target=\"_blank\">\u3053\u3061\u3089<\/a>\u3092\u53c2\u8003\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u307e\u305f\u3001\u65bd\u7b56\u52b9\u679c\u306e\u691c\u8a3c\u306b\u306f<a href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=14907\" rel=\"noopener\" target=\"_blank\">A\/B\u30c6\u30b9\u30c8<\/a>\u3082\u6709\u52b9\u3067\u3059\u3002\u305c\u3072\u304a\u5f79\u7acb\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"<p>\u30a4\u30d9\u30f3\u30c8\u901a\u77e5\u3084\u65b0\u5546\u54c1\u306e\u5ba3\u4f1d\u306a\u3069\u3001\u7686\u3055\u3093\u306f\u69d8\u3005\u306a\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u30e1\u30fc\u30eb\u3092\u65e5\u3005\u9001\u3063\u3066\u3044\u308b\u3053\u3068\u3068\u601d\u3044\u307e\u3059\u3002 \u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u76ee\u6a19\u3092\u9054\u6210\u3059\u308b\u306b\u306f\u3001\u9001\u3063\u305f\u30e1\u30fc\u30eb\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u3057\u3063\u304b\u308a\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002\u958b\u5c01\u7387\u3084\u30af\u30ea\u30c3\u30af <a class=\"read-more\" href=\"https:\/\/sendgrid.kke.co.jp\/blog\/?p=231\">&#8230;\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":2,"featured_media":15959,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-231","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/231","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=231"}],"version-history":[{"count":6,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/231\/revisions"}],"predecessor-version":[{"id":18559,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/231\/revisions\/18559"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/media\/15959"}],"wp:attachment":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=231"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=231"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=231"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}