{"id":9534,"date":"2018-03-13T12:00:55","date_gmt":"2018-03-13T03:00:55","guid":{"rendered":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=9534"},"modified":"2024-11-22T13:39:13","modified_gmt":"2024-11-22T04:39:13","slug":"1%e5%b9%b4%e3%81%ae%e7%b7%a0%e3%82%81%e3%81%8f%e3%81%8f%e3%82%8a%e3%81%ab%e9%80%81%e3%82%8b%e3%83%a1%e3%83%bc%e3%83%ab%e3%81%ae%e6%88%90%e5%8a%9f%e4%be%8b","status":"publish","type":"post","link":"https:\/\/sendgrid.kke.co.jp\/blog\/?p=9534","title":{"rendered":"1\u5e74\u306e\u7de0\u3081\u304f\u304f\u308a\u306b\u9001\u308b\u30e1\u30fc\u30eb\u306e\u6210\u529f\u4f8b"},"content":{"rendered":"

\"1\u5e74\u306e\u7de0\u3081\u304f\u304f\u308a\u306b\u9001\u308b\u30e1\u30fc\u30eb\u306e\u6210\u529f\u4f8b\"<\/p>\n

\n

\u3053\u306e\u8a18\u4e8b\u306f 5 Winning Yearly Recap Email Campaigns<\/a> \u306e\u6284\u8a33\u3067\u3059\u3002<\/p>\n<\/blockquote>\n

\u9593\u3082\u306a\u304f4\u6708\u306b\u306a\u308a\u307e\u3059\u3002\u6b21\u5e74\u5ea6\u306b\u5411\u3051\u3066\u3001\u4eca\u5e74\u5ea6\u3046\u307e\u304f\u3044\u3063\u305f\u3053\u3068\u3084\u6539\u5584\u70b9\u306e\u632f\u308a\u8fd4\u308a\u3092\u884c\u3046\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002\u3053\u308c\u306f\u30e1\u30fc\u30eb\u696d\u754c\u3067\u3082\u540c\u69d8\u3067\u3001\u3053\u3053\u6570\u5e74\u306f\u300c1\u5e74\u3092\u7dcf\u62ec\u3059\u308b\u30e1\u30fc\u30eb\u300d\u304c\u5897\u3048\u3066\u3044\u308b\u3088\u3046\u3067\u3059\u3002\u5b9f\u969b\u3001\u79c1\u81ea\u8eab\u3082\u6700\u8fd1\u305d\u3046\u3044\u3063\u305f\u30e1\u30fc\u30eb\u3092\u4f55\u901a\u304b\u53d7\u3051\u53d6\u308a\u307e\u3057\u305f\u3002<\/p>\n

\u3053\u308c\u3089\u306e\u300c1\u5e74\u3092\u7dcf\u62ec\u3059\u308b\u30e1\u30fc\u30eb\u300d\u306e\u5185\u5bb9\u306f\u4e00\u822c\u7684\u306b\u4e0b\u8a18\u306e2\u7a2e\u985e\u306b\u5206\u985e\u3067\u304d\u307e\u3059\u3002<\/p>\n

    \n
  1. \u30a2\u30d7\u30ea\u3084Web\u30b5\u30a4\u30c8\u306e\u500b\u4eba\u7684\u306a\u5229\u7528\u72b6\u6cc1\u3092\u7dcf\u62ec\u3057\u305f\u30e1\u30fc\u30eb<\/li>\n
  2. \u30a2\u30d7\u30ea\u3084Web\u30b5\u30a4\u30c8\u3092\u63d0\u4f9b\u3059\u308b\u4f1a\u793e\u5168\u4f53\u306e\u7d71\u8a08\u3092\u7dcf\u62ec\u3057\u305f\u30e1\u30fc\u30eb<\/li>\n<\/ol>\n

    \u9867\u5ba2\u3068\u306e\u3064\u306a\u304c\u308a\u3092\u69cb\u7bc9\u3059\u308b\u306b\u306f\u3001\u30e1\u30fc\u30eb\u3092\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3059\u308b\u3053\u3068\u304c\u30ab\u30ae<\/a>\u306b\u306a\u308a\u307e\u3059\u3002\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u30e1\u30fc\u30eb\u306f\u305d\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u3044\u7d9a\u3051\u308b\u3053\u3068\u3092\u5f8c\u62bc\u3057\u3057\u3001\u6b21\u306b\u5c4a\u304f\u30e1\u30fc\u30eb\u3078\u306e\u671f\u5f85\u611f\u3092\u9ad8\u3081\u3066\u304f\u308c\u307e\u3059\u3002<\/p>\n

    \u4eca\u56de\u306f\u3001\u305d\u3046\u3044\u3063\u305f\u30e1\u30fc\u30eb\u306e\u4e2d\u304b\u3089\u53bb\u5e74\u53d7\u3051\u53d6\u3063\u305f\u6210\u529f\u4f8b\u3092\u3044\u304f\u3064\u304b\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

    Fandango<\/h3>\n

    Fandango\u304b\u3089\u306e\u30e1\u30fc\u30eb\u306b\u306f\u3001\u79c1\u304c\u898b\u305f\u6620\u753b\u306e\u30bf\u30a4\u30c8\u30eb\u3084\u3001\u4e0a\u6620\u6642\u9593\u3001\u8db3\u3092\u904b\u3093\u3060\u6620\u753b\u9928\u306e\u5834\u6240\u304c\u66f8\u304b\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

    \u79c1\u306f\u6620\u753b\u304c\u597d\u304d\u3067\u3001Fantago\u304b\u3089\u306e\u30e1\u30fc\u30eb\u306f\u6620\u753b\u3092\u898b\u305f\u6642\u306e\u611f\u52d5\u4f53\u9a13\u3092\u601d\u3044\u51fa\u3055\u305b\u3066\u304f\u308c\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u8aad\u307f\u624b\u306b\u8fd1\u6240\u306e\u6620\u753b\u9928\u3067\u4eca\u4f55\u304c\u4e0a\u6620\u3055\u308c\u3066\u3044\u308b\u306e\u304b\u3092\u30c1\u30a7\u30c3\u30af\u3057\u305f\u304f\u306a\u308b\u3088\u3046\u306b\u3001\u884c\u52d5\u559a\u8d77(CTA)<\/a>\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

    \"Fandango\"<\/p>\n

    Vimeo<\/h3>\n

    Vimeo\u304b\u3089\u306e\u30e1\u30fc\u30eb\u306f\u3001\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3053\u305d\u3055\u308c\u3066\u3044\u307e\u305b\u3093\u304c\u3001Vimeo\u306b\u95a2\u3059\u308b1\u5e74\u306e\u51fa\u6765\u4e8b\u306e\u30cf\u30a4\u30e9\u30a4\u30c8\u306b\u3064\u3044\u3066\u66f8\u304b\u308c\u3066\u3044\u307e\u3059\u3002Vimeo\u304c\u3069\u306e\u3088\u3046\u306b\u9867\u5ba2\u306e\u8981\u671b\u306b\u5fdc\u3048\u3001\u9ad8\u54c1\u8cea\u306e\u30e9\u30a4\u30d6\u30b9\u30c8\u30ea\u30fc\u30df\u30f3\u30b0\u3084360\u5ea6\u6620\u50cf\u3001\u65b0\u6a5f\u80fd\u306e\u30ab\u30b9\u30bf\u30de\u30fc\u30c4\u30fc\u30eb\u30dc\u30c3\u30af\u30b9\u306a\u3069\u3092\u63d0\u4f9b\u3057\u305f\u306e\u304b\u3001\u9b45\u529b\u7684\u306a\u753b\u50cf\u3068\u3068\u3082\u306b\u8868\u73fe\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

    \"Vimeo\"<\/p>\n

    \u3055\u3089\u306b\u3001\u3053\u306e\u30e1\u30fc\u30eb\u306fVimeo\u304c2018\u5e74\u306b\u3055\u3089\u306b\u7d20\u6674\u3089\u3057\u3044\u6a5f\u80fd\u3092\u63d0\u4f9b\u3057\u3066\u304f\u308c\u308b\u3053\u3068\u3092\u671f\u5f85\u3055\u305b\u308b\u5185\u5bb9\u306b\u306a\u3063\u3066\u307e\u3059\u3002<\/p>\n

    Uber<\/h3>\n

    Uber\u306e\u30e1\u30fc\u30eb\u306f\u201c2017 in the rear-view\u201d(2017\u5e74\u306e\u632f\u308a\u8fd4\u308a)\u3068\u3044\u3046\u3001\u77ed\u3044\u30d5\u30ec\u30fc\u30ba\u3067\u5185\u5bb9\u304c\u660e\u78ba\u306b\u4f1d\u308f\u308b\u52b9\u679c\u7684\u306a\u30bf\u30a4\u30c8\u30eb<\/a>\u304c\u4ed8\u3051\u3089\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u672c\u6587\u3067\u306fUber\u3092\u4f7f\u3044\u59cb\u3081\u3066\u304b\u3089\u306e\u65e5\u6570\u3084\u3001\u65c5\u884c\u3057\u305f\u65e5\u6570\u3001\u8a55\u4fa1\u306e\u70b9\u6570\u306a\u3069\u306e\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3057\u305f\u60c5\u5831\u3092\u8a18\u8f09\u3057\u3066\u304a\u308a\u3001\u66f4\u306b\u8aad\u307f\u624b\u306e\u8208\u5473\u3092\u5f15\u304f\u5185\u5bb9\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3053\u306e\u30e1\u30fc\u30eb\u3067\u306f\u305d\u308c\u4ee5\u5916\u306b\u3082\u3001Uber\u306e\u4eca\u5f8c\u306e\u5c55\u671b\u3084\u3001\u5168\u3066\u306e\u9867\u5ba2\u3092\u30d9\u30fc\u30b9\u3068\u3057\u305f1\u5e74\u306e\u30cf\u30a4\u30e9\u30a4\u30c8\u306b\u3064\u3044\u3066\u3082\u8a18\u8f09\u3055\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

    \"Uber\"<\/p>\n

    \u307e\u305f\u3001\u4e0a\u306e\u7d75\u3067\u306f\u898b\u5207\u308c\u3066\u3044\u307e\u3059\u304c\u3001\u3053\u306e\u30e1\u30fc\u30eb\u3067\u306f\u98f2\u98df\u306e\u5b85\u914d\u30b5\u30fc\u30d3\u30b9\u300cUber Eats\u300d\u306b\u3064\u3044\u3066\u3082\u7d39\u4ecb\u3057\u3066\u3044\u307e\u3059\u3002\u305d\u3057\u3066\u3001\u5927\u307f\u305d\u304b\u306e\u5916\u51fa\u3092\u63a7\u3048Uber Eats\u306e\u5229\u7528\u3092\u52e7\u3081\u308bMDAA(\u98f2\u9152\u904b\u8ee2\u6839\u7d76\u3092\u76ee\u6307\u3059\u6bcd\u89aa\u306e\u4f1a)\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u6dfb\u3048\u3089\u308c\u3066\u3044\u307e\u3059(\u79c1\u306f\u65b0\u5e74\u795d\u3044\u306e\u305f\u3081\u306b\u5916\u51fa\u306f\u3057\u3066\u3044\u306a\u3044\u3067\u3059\u304c)\u3002<\/p>\n

    Spotify<\/h3>\n

    \u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u30e1\u30fc\u30eb\u306e\u4f8b\u3092\u3054\u7d39\u4ecb\u3059\u308b\u4e0a\u3067Spotify\u306e\u30e1\u30fc\u30eb\u306f\u5916\u3059\u3053\u3068\u304c\u3067\u304d\u307e\u305b\u3093\u3002Spotify\u306e\u30e1\u30fc\u30eb\u306f\u3044\u3064\u3082\u9069\u5207\u3067\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\n

    \"Spotify\"<\/p>\n

    Spotify\u306e\u30e1\u30fc\u30eb\u306f\u3001\u3053\u306e1\u5e74\u306b\u97f3\u697d\u3092\u8074\u3044\u305f\u6642\u9593\u304c\u66f8\u304b\u308c\u3066\u3044\u308b\u3060\u3051\u306e\u30b7\u30f3\u30d7\u30eb\u306a\u5185\u5bb9\u3067\u3059\u304c\u3001\u300cYear Wrapped\u300d\u3092\u30af\u30ea\u30c3\u30af\u3059\u308b\u3059\u308b\u3068\u3001\u3053\u306e1\u5e74\u3067\u6700\u3082\u518d\u751f\u56de\u6570\u306e\u591a\u3044\u30a2\u30eb\u30d0\u30e0\u3084\u66f2\u3001\u30a2\u30fc\u30c6\u30a3\u30b9\u30c8\u306b\u3064\u3044\u3066\u306e\u30af\u30a4\u30ba\u304c\u8868\u793a\u3055\u308c\u308b\u4ed5\u7d44\u307f\u306b\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n

    \u3055\u3089\u306b\u3053\u306e\u30e1\u30fc\u30eb\u306f\u3001\u8aad\u307f\u624b\u304cSpotify\u306e\u5229\u7528\u3092\u518d\u958b\u3057\u305f\u308a\u3001\u97f3\u697d\u3092\u8074\u3044\u305f\u308a\u3059\u308b\u3088\u3046\u4fc3\u3059\u3060\u3051\u3067\u306a\u304f\u3001\u3053\u306e1\u5e74\u306e\u30d8\u30d3\u30ed\u30c6\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306e\u4f5c\u308a\u65b9\u3092\u6559\u3048\u3066\u304f\u308c\u3001\u300c\u3061\u3087\u3063\u3068\u8074\u304b\u306a\u304f\u306a\u3063\u305f\u697d\u66f2\u300d\u30d7\u30ec\u30a4\u30ea\u30b9\u30c8\u306f\u6700\u8fd1\u805e\u3044\u3066\u3044\u306a\u304b\u3063\u305f\u97f3\u697d\u3092\u601d\u3044\u51fa\u3055\u305b\u3066\u304f\u308c\u308b\u52b9\u679c\u3082\u3042\u308a\u307e\u3059\u3002Spotify\u6700\u9ad8\uff01<\/p>\n

    Strava<\/h3>\n

    \u5b9f\u306f\u3053\u306e\u30e1\u30fc\u30eb\u306f\u3001\u540c\u50da\u306eKelsey<\/a>\u304b\u3089\u6559\u3048\u3066\u3082\u3089\u3063\u305f\u3082\u306e\u3067\u3059\u3002\u79c1\u306f\u30b9\u30dd\u30fc\u30c4\u3092\u3059\u308b\u3068\u304d\u3001\u5c4b\u5916\u3067\u306e\u30e9\u30f3\u30cb\u30f3\u30b0\u3084\u30b5\u30a4\u30af\u30ea\u30f3\u30b0\u3088\u308a\u3001\u5c4b\u5185\u3067\u306e\u6709\u9178\u7d20\u904b\u52d5\u3084\u30e8\u30ac\u3092\u3059\u308b\u3053\u3068\u304c\u591a\u3044\u3067\u3059\u3002\u4e00\u65b9\u3067Kelsey \u306f\u3001192\u3082\u306e\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u30fc\u3092Strava<\/a>\u306b\u8a18\u9332\u3057\u3066\u3044\u307e\u3059\u3002\u5f7c\u5973\u306f\u30de\u30a6\u30f3\u30c6\u30f3\u30d0\u30a4\u30af\u306b\u4e57\u308b\u3053\u3068\u306b\u71b1\u4e2d\u3057\u3066\u304a\u308a\u3001Strava\u306f\u5f7c\u5973\u304c\u8a87\u3089\u3057\u304f\u601d\u3046\u3088\u3046\u306a1\u5e74\u9593\u306e\u8a18\u9332\u3092\u4f5c\u6210\u3057\u307e\u3057\u305f\u3002<\/p>\n

    \"Strava\"<\/p>\n

    \u3053\u306e\u30e1\u30fc\u30eb\u3067\u306f\u3001\u5f7c\u5973\u306e\u30a2\u30af\u30c6\u30a3\u30d3\u30c6\u30a3\u30fc\u306b\u3064\u3044\u3066\u60c5\u5831\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3060\u3051\u3067\u306a\u304f\u3001\u79fb\u52d5\u8ddd\u96e2\u3001\u30ef\u30fc\u30af\u30a2\u30a6\u30c8\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u3001\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u3001\u6700\u3082\u9577\u3044\u30ef\u30fc\u30af\u30a2\u30a6\u30c8\u3001\u6d3b\u52d5\u30eb\u30fc\u30c8\u306b\u307e\u3067\u8a00\u53ca\u3057\u305f\u3001\u3068\u3066\u3082\u30b9\u30da\u30b7\u30e3\u30eb\u3067\u30e6\u30cb\u30fc\u30af\u306a1\u5206\u9593\u306e\u6620\u50cf<\/a>\u3082\u6dfb\u3048\u3089\u308c\u3066\u3044\u307e\u3059\u3002<\/p>\n

    Strava\u306f\u3001\u30a2\u30d7\u30ea\u306e\u5229\u7528\u30c7\u30fc\u30bf\u3092\u6d3b\u7528\u3057\u3001Kelsey\u304c\u7fcc\u5e74\u3082\u30e2\u30c1\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u7dad\u6301\u3057\u3001\u3055\u3089\u306b\u30ef\u30fc\u30af\u30a2\u30a6\u30c8\u306b\u52b1\u3080\u3088\u3046\u4fc3\u3059\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u306b\u6210\u529f\u3057\u3066\u3044\u307e\u3059\u3002\u4ed6\u793e\u304c\u3053\u308c\u4ee5\u4e0a\u52b9\u679c\u7684\u306a\u30e1\u30fc\u30eb\u3092\u4f5c\u6210\u3059\u308b\u3053\u3068\u306f\u96e3\u3057\u3044\u3067\u3057\u3087\u3046\u3002<\/p>\n

    \u307e\u3068\u3081<\/h3>\n

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    SendGrid\u306e2018 A-Z Email Marketing Best Practice Guide<\/a>\u306b\u306f\u3001\u30e1\u30fc\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306e\u30d9\u30b9\u30c8\u30d7\u30e9\u30af\u30c6\u30a3\u30b9\u306b\u3064\u3044\u3066\u306e\u60c5\u5831\u3084\u3001\u30e1\u30fc\u30eb\u30d7\u30ed\u30b0\u30e9\u30e0\u3092\u6700\u9069\u5316\u3059\u308b\u65b9\u6cd5\u306b\u3064\u3044\u3066\u63b2\u8f09\u3057\u3066\u3044\u307e\u3059\u306e\u3067\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n","protected":false},"excerpt":{"rendered":"

    \u3053\u306e\u8a18\u4e8b\u306f 5 Winning Yearly Recap Email Campaigns \u306e\u6284\u8a33\u3067\u3059\u3002 \u9593\u3082\u306a\u304f4\u6708\u306b\u306a\u308a\u307e\u3059\u3002\u6b21\u5e74\u5ea6\u306b\u5411\u3051\u3066\u3001\u4eca\u5e74\u5ea6\u3046\u307e\u304f\u3044\u3063\u305f\u3053\u3068\u3084\u6539\u5584\u70b9\u306e\u632f\u308a\u8fd4\u308a\u3092\u884c\u3046\u65b9\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3067\u3057\u3087\u3046\u304b\u3002 …\u7d9a\u304d\u3092\u8aad\u3080<\/a><\/p>\n","protected":false},"author":2,"featured_media":9535,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[9,15],"tags":[],"class_list":["post-9534","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-best-practices","category-email-marketing"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/9534","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=9534"}],"version-history":[{"count":11,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/9534\/revisions"}],"predecessor-version":[{"id":18562,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/posts\/9534\/revisions\/18562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=\/wp\/v2\/media\/9535"}],"wp:attachment":[{"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=9534"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=9534"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/sendgrid.kke.co.jp\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=9534"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}